{"id":3028,"date":"2022-02-17T21:57:36","date_gmt":"2022-02-17T14:57:36","guid":{"rendered":"https:\/\/www.manpham.com\/?p=3028"},"modified":"2022-02-17T21:57:36","modified_gmt":"2022-02-17T14:57:36","slug":"google-shopping","status":"publish","type":"post","link":"https:\/\/www.manpham.com\/google-shopping.html","title":{"rendered":"Google Shopping l\u00e0 g\u00ec? H\u01b0\u1edbng d\u1eabn \u0111\u1eb7t gi\u00e1 th\u1ea7u hi\u1ec7u qu\u1ea3"},"content":{"rendered":"<p><a href=\"https:\/\/www.manpham.com\/google-shopping.html\"><strong>Google Shopping<\/strong><\/a> l\u00e0 g\u00ec v\u00e0 mong mu\u1ed1n \u0111\u01b0\u1ee3c h\u01b0\u1edbng d\u1eabn c\u00e1ch \u0111\u1eb7t gi\u00e1 th\u1ea7u sao cho hi\u1ec7u qu\u1ea3 \u0111\u00f3 l\u00e0 \u0111i\u1ec1u doanh nghi\u1ec7p \u0111ang mu\u1ed1n chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u1ea7n. Google Shopping \u0111\u01b0\u1ee3c xem l\u00e0 hi\u1ec7n t\u01b0\u1ee3ng ti\u00eau bi\u1ec3u \u0111em l\u1ea1i cho chi\u1ebfn d\u1ecbch hi\u1ec7u qu\u1ea3 qu\u1ea3ng c\u00e1o tr\u00ean Google. Shopping Ads hi\u1ec7n \u0111ang chi\u1ebfn 75% chi ph\u00ed qu\u1ea3ng c\u00e1o t\u00ecm ki\u1ebfm v\u00e0 t\u01b0\u01a1ng lai con s\u1ed1 n\u00e0y s\u1ebd ph\u00e1t tri\u1ec3n kh\u00f4ng ng\u1eebng. H\u00e3y c\u00f9ng t\u00ecm hi\u1ec3u c\u00e1ch ch\u1ea1y qu\u1ea3ng c\u00e1o Google Shopping v\u00e0 \u0111\u1eb7t gi\u00e1 th\u1ea7u sao cho hi\u1ec7u qu\u1ea3 nh\u00e9.<\/p>\n<div id=\"toc_container\" class=\"toc_white no_bullets\"><p class=\"toc_title\">N\u1ed9i dung b&agrave;i vi\u1ebft<\/p><ul class=\"toc_list\"><li><\/li><li><\/li><li><ul><li><\/li><li><\/li><li><\/li><li><\/li><\/ul><\/li><li><ul><li><\/li><li><\/li><li><\/li><\/ul><\/li><\/ul><\/div>\n<h2 id=\"ftoc-heading-1\" class=\"ftwp-heading\"><span id=\"Google_Shopping_la_gi\">Google Shopping l\u00e0 g\u00ec<\/span><\/h2>\n<p>Qu\u1ea3ng c\u00e1o Google Shopping n\u00f3i \u0111\u01a1n gi\u1ea3n l\u00e0 m\u1ed9t d\u1ea1ng qu\u1ea3ng c\u00e1o mua s\u1eafm tr\u00ean Google. V\u1edbi h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o n\u00e0y Google s\u1ebd gi\u00fap kh\u00e1ch h\u00e0ng ti\u1ebfp c\u1eadn mua s\u1eafm v\u1edbi doanh nghi\u1ec7p nhi\u1ec1u h\u01a1n khi n\u00f3 hi\u1ec3n th\u1ecb s\u1ea3n ph\u1ea9m, gi\u00e1 th\u00e0nh v\u00e0 t\u00ean c\u1eeda h\u00e0ng.<\/p>\n<p>Google Shopping \u0111\u01b0\u1ee3c v\u1eadn h\u00e0nh d\u1ef1a tr\u00ean 2 n\u1ec1n t\u1ea3ng: <strong>Google Adwords<\/strong> v\u00e0 <strong>Google Merchant Center.<\/strong><\/p>\n<p>Google Merchant Center (GMC) l\u00e0 c\u00f4ng c\u1ee5 \u0111\u01b0\u1ee3c Google ph\u00e1t h\u00e0nh v\u00e0 \u0111ang ph\u00e1t tri\u1ec3n. C\u00f4ng c\u1ee5 n\u00e0y ngo\u00e0i h\u1ed7 tr\u1ee3 ng\u01b0\u1eddi d\u00f9ng t\u1ea3i h\u00ecnh \u1ea3nh s\u1ea3n ph\u1ea9m c\u00f2n l\u01b0u gi\u1eef d\u1eef li\u1ec7u li\u00ean quan \u0111\u1ebfn s\u1ea3n ph\u1ea9m. Sau \u0111\u1ea5y mang l\u1ea1i nh\u1eefng n\u1ed9i dung n\u00e0y cho qu\u1ea3ng c\u00e1o Google Shopping v\u00e0 c\u00e1c d\u1ecbch v\u1ee5 kh\u00e1c c\u1ee7a Google.<\/p>\n<p>\u0110\u1ec3 \u0111\u1ea3m b\u1ea3o c\u00f3 th\u1ec3 nh\u1eafm \u0111\u1ebfn kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau c\u1ee7a doanh nghi\u1ec7p th\u00f4ng qua \u0111\u1ed9 ph\u1ee7 s\u00f3ng c\u1ee7a chi\u1ebfn d\u1ecbch \u0111\u1ebfn v\u1edbi m\u1ecdi ng\u01b0\u1eddi<\/p>\n<figure id=\"attachment_3033\" aria-describedby=\"caption-attachment-3033\" style=\"width: 650px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/o_1e75lt4up8k71bpdrtb1gfb2rja.png\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-3033\" src=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/o_1e75lt4up8k71bpdrtb1gfb2rja-650x273.png\" alt=\"Google Shopping l\u00e0 g\u00ec\" width=\"650\" height=\"273\" srcset=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/o_1e75lt4up8k71bpdrtb1gfb2rja-650x273.png 650w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/o_1e75lt4up8k71bpdrtb1gfb2rja-768x322.png 768w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/o_1e75lt4up8k71bpdrtb1gfb2rja-380x160.png 380w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/o_1e75lt4up8k71bpdrtb1gfb2rja-800x336.png 800w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/o_1e75lt4up8k71bpdrtb1gfb2rja.png 810w\" sizes=\"(max-width: 650px) 100vw, 650px\" \/><\/a><figcaption id=\"caption-attachment-3033\" class=\"wp-caption-text\">Google Shopping l\u00e0 g\u00ec<\/figcaption><\/figure>\n<h2 id=\"ftoc-heading-2\" class=\"ftwp-heading\"><span id=\"Quang_cao_Google_Shopping_hien_thi_o_dau\">Qu\u1ea3ng c\u00e1o Google Shopping hi\u1ec3n th\u1ecb \u1edf \u0111\u00e2u?<\/span><\/h2>\n<p><strong>V\u1ecb tr\u00ed hi\u1ec3n th\u1ecb:<\/strong> T\u1ea1i Google s\u1ebd hi\u1ec3n th\u1ecb Google Shopping Ads \u1edf v\u1ecb tr\u00ed hi\u1ec3n th\u1ecb n\u1ed5i b\u1eadt nh\u1ea5t tr\u00ean trang k\u1ebft qu\u1ea3 c\u1ee7a t\u00ecm ki\u1ebfm. V\u00e0 th\u01b0\u1eddng c\u00f3 2 v\u1ecb tr\u00ed \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb \u0111\u1ea5y l\u00e0 khu v\u1ef1c ph\u00eda tr\u00ean c\u00f9ng (ngay d\u01b0\u1edbi thanh t\u00ecm ki\u1ebfm \u2013 tr\u00ean truy\u1ec1n th\u00f4ng marketing Google Ads v\u00e0 k\u1ebft qu\u1ea3 c\u1ee7a t\u00ecm ki\u1ebfm t\u1ef1 nhi\u00ean) v\u00e0 khu v\u1ef1c tr\u00ean c\u00f9ng ph\u00eda b\u00ean tay thu\u1eadn (v\u1ecb tr\u00ed n\u00e0y kh\u00f4ng hi\u1ec3n th\u1ecb tr\u00ean \u0111i\u1ec7n tho\u1ea1i).<\/p>\n<p><strong>H\u00ecnh th\u1ee9c hi\u1ec3n th\u1ecb:\u00a0<\/strong>Kh\u00e1c bi\u1ec7t v\u1edbi nh\u1eefng qu\u1ea3ng c\u00e1o Google Adwords hay b\u1ea3ng x\u1ebfp h\u1ea1ng top c\u1ee7a t\u1ef1 nhi\u00ean (SEO), th\u00ec Google Shopping Ads s\u1ebd l\u00f4i cu\u1ed1n kh\u00e1ch h\u00e0ng h\u01a1n thay v\u00ec text \u0111\u01a1n thu\u1ea7n th\u00ec c\u00f3 th\u1ec3 l\u00e0 h\u00ecnh \u1ea3nh, t\u00ean s\u1ea3n ph\u1ea9m, gi\u00e1 c\u1ea3 v\u00e0 Website, product ratings ho\u1eb7c ch\u00ednh s\u00e1ch (v\u00ed d\u1ee5 nh\u01b0\u00a0mi\u1ec5n ph\u00ed\u00a0ship\u2026).<\/p>\n<p>Google Shopping Ads s\u1ebd gi\u00fap ng\u01b0\u1eddi d\u00f9ng nh\u1eadn th\u1ea5y s\u1ef1 kh\u00e1c bi\u1ec7t r\u1ea5t r\u00f5 r\u00e0ng khi \u0111\u00e3 so s\u00e1ch tr\u1ef1c quan tr\u01b0\u1edbc khi b\u1ea5m v\u00e0o qu\u1ea3ng c\u00e1o.<\/p>\n<p>V\u1edbi m\u00e1y t\u00ednh k\u1ebft qu\u1ea3 hi\u1ec3n th\u1ecb s\u1ebd xu\u1ea5t hi\u1ec7n 5 gi\u00e1 tr\u1ecb b\u00ean d\u01b0\u1edbi thanh t\u00ecm ki\u1ebfm \u0111\u1ea7u ti\u00ean theo h\u00e0ng ngang, b\u1ea5m ph\u00edm next b\u00ean ph\u1ea3i s\u1ebd hi\u1ec3n th\u1ecb th\u00eam t\u1ed1i \u0111a 25 k\u1ebft qu\u1ea3.<\/p>\n<p>C\u00f2n v\u1edbi smartphone s\u1ebd c\u00f3 kho\u1ea3ng 2 \u0111\u1ebfn 3 k\u1ebft qu\u1ea3 hi\u1ec3n th\u1ecb \u0111\u01b0\u1ee3c hi\u1ec7n ra, s\u1ed1 l\u01b0\u1ee3ng k\u1ebft qu\u1ea3 ph\u1ee5 thu\u1ed9c v\u00e0o di\u1ec7n t\u00edch m\u00e0n h\u00ecnh \u0111i\u1ec7n tho\u1ea1i b\u1ea1n \u0111ang s\u1edf h\u1eefu<\/p>\n<p>V\u1edbi d\u1ea1ng hi\u1ec3n th\u1ecb c\u1ed9t b\u00ean ph\u1ea3i, Google Shopping\u00a0s\u1ebd hi\u1ec3n th\u1ecb\u00a0t\u1ed1i \u0111a\u00a09 k\u1ebft qu\u1ea3. V\u1ecb tr\u00ed n\u00e0y s\u1ebd ch\u1ec9 \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb tr\u00ean\u00a0desktop, kh\u00f4ng hi\u1ec3n th\u1ecb tr\u00ean mobile.<\/p>\n<figure id=\"attachment_3037\" aria-describedby=\"caption-attachment-3037\" style=\"width: 738px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/u.png\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-3037\" src=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/u-650x370.png\" alt=\"Qu\u1ea3ng c\u00e1o Google Shopping hi\u1ec3n th\u1ecb \u1edf \u0111\u00e2u?\" width=\"738\" height=\"420\" srcset=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/u-650x370.png 650w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/u-768x437.png 768w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/u-380x216.png 380w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/u-800x455.png 800w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/u.png 945w\" sizes=\"(max-width: 738px) 100vw, 738px\" \/><\/a><figcaption id=\"caption-attachment-3037\" class=\"wp-caption-text\">Qu\u1ea3ng c\u00e1o Google Shopping hi\u1ec3n th\u1ecb \u1edf \u0111\u00e2u?<\/figcaption><\/figure>\n<h2 id=\"ftoc-heading-3\" class=\"ftwp-heading\"><span id=\"Huong_dan_ngan_gon_Chay_quang_cao_Google_Shopping\">H\u01b0\u1edbng d\u1eabn ng\u1eafn g\u1ecdn \u2013 Ch\u1ea1y qu\u1ea3ng c\u00e1o Google Shopping<\/span><\/h2>\n<p>\u0110\u1ec3 c\u00f3 th\u1ec3 b\u1eaft \u0111\u1ea7u chi\u1ebfn d\u1ecbch ch\u1ea1y qu\u1ea3ng c\u00e1o Google Shopping \u0111i\u1ec1u ki\u1ec7n c\u01a1 b\u1ea3n nh\u1ea5t l\u00e0 s\u1edf h\u1eefu 2 th\u1ee9. Th\u1ee9 nh\u1ea5t b\u1ea1n ph\u1ea3i s\u1edf h\u1eefu <strong>Website th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed<\/strong>, th\u1ee9 2 l\u00e0 <strong>account <\/strong><b>d\u1ecbch v\u1ee5 Google\u00a0<\/b><b>Ads.<\/b><\/p>\n<p>C\u1ea7n th\u1ef1c hi\u1ec7n l\u1ea7n l\u01b0\u1ee3t theo 4 b\u01b0\u1edbc sau \u0111\u1ec3 t\u1ea1o chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o Google Shopping \u0111\u01a1n gi\u1ea3n nh\u1ea5t:<\/p>\n<h3><span id=\"Buoc_1_Dang_kyaccountGoogle_Merchant_Center\">B\u01b0\u1edbc 1: \u0110\u0103ng k\u00fd\u00a0account\u00a0Google Merchant Center<\/span><\/h3>\n<p>B\u1ea1n s\u1ebd \u0111\u0103ng t\u1ea3i c\u00e1c n\u1ed9i dung s\u1ea3n ph\u1ea9m l\u00ean Google Shopping th\u00f4ng qua ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u. Sau khi truy c\u1eadp v\u00e0o trang web c\u1ee7a Google Merchant, b\u1ea1n \u0111\u0103ng k\u00fd t\u00e0i kho\u1ea3n b\u1eb1ng c\u00e1ch \u0111i\u1ec1n \u0111\u1ea7y \u0111\u1ee7 th\u00f4ng tin theo n\u1ed9i dung \u0111\u01b0\u1ee3c y\u00eau c\u1ea7u v\u00e0 kh\u00f4ng \u0111\u01b0\u1ee3c b\u1ecf s\u00f3t m\u1ee5c n\u00e0o.<\/p>\n<p>K\u1ebf \u0111\u00f3 b\u1ea1n nh\u1eadp th\u00f4ng tin li\u00ean l\u1ea1c, t\u00ean doanh nghi\u1ec7p, \u0111\u1ecba ch\u1ec9 v\u00e0 trang Web c\u1ee7a m\u00ecnh t\u1ea1i m\u1ee5c About Your Business. \u0110\u00e2y l\u00e0 b\u01b0\u1edbc c\u1eadp nh\u1eadt th\u00f4ng tin cho account Merchant Center<\/p>\n<h3><span id=\"Buoc_2_Xac_thucWebsite\">B\u01b0\u1edbc 2: X\u00e1c th\u1ef1c\u00a0Website<\/span><\/h3>\n<p>\u0110\u1ec3 x\u00e1c th\u1ef1c \u0111\u01b0\u1ee3c Website, ch\u1ecdn <strong>Business Information<\/strong> -&gt; <strong>Website.<\/strong> Google s\u1ebd n\u00f3i ra cho b\u1ea1n 4 c\u00e1ch \u0111\u1ec3 l\u1ef1a ch\u1ecdn:<\/p>\n<ul>\n<li>C\u00e1ch 1: X\u00e1c minh\u00a0b\u1eb1ng vi\u1ec7c\u00a0g\u1eafn m\u00e3 HTML v\u00e0o\u00a0trang Website\u00a0c\u1ee7a b\u1ea1n. \u0110\u00e2y\u00a0l\u00e0 c\u00e1ch l\u00e0m\u00a0\u0111\u01b0\u1ee3c\u00a0s\u1eed d\u1ee5ng ph\u1ed5 c\u1eadp\u00a0nh\u1ea5t.<\/li>\n<li>C\u00e1ch 2: S\u1eed d\u1ee5ng\u00a0th\u1ebb HTML.<\/li>\n<li>C\u00e1ch 3: S\u1eed d\u1ee5ng\u00a0Analytics.<\/li>\n<li>C\u00e1ch 4: S\u1eed d\u1ee5ng\u00a0Google Tag Manager.<\/li>\n<\/ul>\n<p>Sau \u0111\u00f3 b\u1ea1n c\u00f3 th\u1ec3 g\u1eedi URL c\u1ee7a trang web \u0111\u1ebfn Google Search Console v\u00e0 x\u00e1c minh. K\u1ebft qu\u1ea3 x\u00e1c minh s\u1ebd \u0111\u01b0\u1ee3c tr\u1ea3 trong v\u00f2ng 20-30 ph\u00fat.<\/p>\n<figure id=\"attachment_3030\" aria-describedby=\"caption-attachment-3030\" style=\"width: 718px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/google-shopping-actions.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-3030\" src=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/google-shopping-actions-650x390.jpg\" alt=\"H\u01b0\u1edbng d\u1eabn ng\u1eafn g\u1ecdn \u2013 Ch\u1ea1y qu\u1ea3ng c\u00e1o Google Shopping\" width=\"718\" height=\"431\" srcset=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/google-shopping-actions-650x390.jpg 650w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/google-shopping-actions-300x180.jpg 300w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/google-shopping-actions-380x228.jpg 380w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/google-shopping-actions-560x336.jpg 560w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/google-shopping-actions.jpg 700w\" sizes=\"(max-width: 718px) 100vw, 718px\" \/><\/a><figcaption id=\"caption-attachment-3030\" class=\"wp-caption-text\">H\u01b0\u1edbng d\u1eabn ng\u1eafn g\u1ecdn \u2013 Ch\u1ea1y qu\u1ea3ng c\u00e1o Google Shopping<\/figcaption><\/figure>\n<h3><span id=\"Buoc_3_Tao_nguon_cap_du_lieusan_pham\">B\u01b0\u1edbc 3: T\u1ea1o ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u\u00a0s\u1ea3n ph\u1ea9m<\/span><\/h3>\n<p>\u0110\u1ec3 t\u1ea1o ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u s\u1ea3n ph\u1ea9m \u0111\u1ec3 ch\u1ea1y Google Shopping Ads. V\u00e0o m\u1ee5c <strong>Product<\/strong> -&gt; <strong>Feeds<\/strong> v\u00e0 b\u1ea5m v\u00e0o d\u1ea5u<strong> +<\/strong> \u0111\u1ec3 t\u1ea1o ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u m\u1edbi. L\u00fac n\u00e0y s\u1ebd hi\u1ec3n th\u1ecb ra <strong>4 s\u1ef1 l\u1ef1a ch\u1ecdn<\/strong> g\u1ed3m: N\u1ea1p qua Sheet Excel, t\u1ea3i l\u00ean t\u00ean ngu\u1ed3n c\u1ea5p, theo l\u1ecbch bi\u1ec3u ho\u1eb7c c\u1ed5ng k\u1ebft n\u1ed1i API.<\/p>\n<p>\u1ede l\u1ef1a ch\u1ecdn n\u00e0y n\u1ebfu b\u1ea1n s\u1eed d\u1ee5ng Sheet Excel, h\u00e3y \u0111\u1ea3m b\u1ea3o nh\u1eadp \u0111\u00fang v\u00e0 \u0111\u1ea7y \u0111\u1ee7 c\u00e1c n\u1ed9i dung sau i\u00eau \u0111\u1ec1, li\u00ean k\u1ebft h\u00ecnh \u1ea3nh, gi\u00e1\u00a0s\u1ea3n ph\u1ea9m,\u00a0mi\u00eau t\u1ea3,\u00a0t\u00ecnh tr\u1ea1ng\u00a0h\u00e0ng h\u00f3a,\u2026<\/p>\n<p><strong>L\u01b0u \u00fd<\/strong>: T\u1ec7p c\u00f3 k\u00edch th\u01b0\u1edbc t\u1ed1i \u0111a l\u00e0 4GB, n\u1ebfu t\u1ec7p qu\u00e1 nhi\u1ec1u d\u1eef li\u1ec7u v\u00e0 n\u1eb7ng ta c\u00f3 th\u1ec3 chia nh\u1ecf th\u00e0nh nhi\u1ec1u t\u1ec7p.<\/p>\n<h3><span id=\"Buoc_4_Lien_kettai_khoanGoogleAdwordsvoi_Merchant_Center\">B\u01b0\u1edbc 4: Li\u00ean k\u1ebft\u00a0t\u00e0i kho\u1ea3n\u00a0Google\u00a0Adwords\u00a0v\u1edbi Merchant Center<\/span><\/h3>\n<p>Nh\u1ea5p chu\u1ed9t v\u00e0o d\u1ea5u &#8220;ba ch\u1ea5m&#8221; b\u00ean ph\u1ea3i m\u00e0n h\u00ecnh t\u1ea1i giao di\u1ec7n Merchant Center. Ch\u1ecdn m\u1ee5c li\u00ean k\u1ebft account -&gt; li\u00ean k\u1ebft Adwords. Sau \u0111\u00f3 b\u01b0\u1edbc cu\u1ed1i \u0111\u1ec3 ho\u00e0n thi\u1ec7n account Ads l\u00e0 \u0111i\u1ec1n ID v\u00e0 b\u1ea5m n\u00fat g\u1eedi &#8220;Send&#8221;<\/p>\n<h2 class=\"ftwp-heading\"><span id=\"Cach_dat_gia_thau_Google_Shopping_Ads\">C\u00e1ch \u0111\u1eb7t gi\u00e1 th\u1ea7u Google Shopping Ads<\/span><\/h2>\n<p>\u0110\u1ebfn \u0111\u00e2y c\u00f3 l\u1ebd b\u1ea1n \u0111\u00e3 hi\u1ec3u Google Shopping l\u00e0 g\u00ec v\u1eady ti\u1ebfp theo m\u00ecnh s\u1ebd h\u01b0\u1edbng d\u1eabn \u0111\u1eb7t gi\u00e1 th\u1ea7u hi\u1ec7u qu\u1ea3 nh\u1ea5t nh\u00e9. \u0110\u1ec3 quy\u1ebft \u0111\u1ecbnh \u0111\u1ed9 th\u00e0nh c\u00f4ng c\u1ee7a chi\u1ebfn d\u1ecbch v\u00e0 chi\u1ebfn d\u1ecbch c\u00f3 hi\u1ec7u qu\u1ea3 hay kh\u00f4ng d\u1ef1a v\u00e0o c\u00e1ch \u0111\u1eb7t gi\u00e1 th\u1ea7u cho chi\u1ebfn d\u1ecbch \u0111\u00f3 v\u00e0 \u0111\u00e2y l\u00e0 giai \u0111o\u1ea1n kh\u00f3 kh\u0103n nh\u1ea5t. Gi\u00e1 th\u1ea7u cao th\u00ec qu\u00e1 t\u1ed1n k\u00e9m ng\u00e2n s\u00e1ch, th\u1ea5p qu\u00e1 l\u1ea1i kh\u00f4ng n\u1eb1m trong danh m\u1ee5c \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb c\u1ee7a Google. V\u1eady n\u00ean c\u1ea7n s\u1ef1 kh\u00f4n kh\u00e9o v\u00e0 t\u00ednh to\u00e1n k\u0129 \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 mong mu\u1ed1n th\u00f4ng qua chi\u1ebfn d\u1ecbch.<\/p>\n<figure id=\"attachment_3035\" aria-describedby=\"caption-attachment-3035\" style=\"width: 728px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/google-shopping-mien-phi-gioi-thieu-hang-hoa-nha-ban-le-2.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-3035\" src=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/google-shopping-mien-phi-gioi-thieu-hang-hoa-nha-ban-le-2-650x369.jpg\" alt=\"Google Shopping l\u00e0 g\u00ec? H\u01b0\u1edbng d\u1eabn \u0111\u1eb7t gi\u00e1 th\u1ea7u hi\u1ec7u qu\u1ea3\" width=\"728\" height=\"413\" srcset=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/google-shopping-mien-phi-gioi-thieu-hang-hoa-nha-ban-le-2-650x369.jpg 650w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/google-shopping-mien-phi-gioi-thieu-hang-hoa-nha-ban-le-2-768x436.jpg 768w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/google-shopping-mien-phi-gioi-thieu-hang-hoa-nha-ban-le-2-380x216.jpg 380w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/google-shopping-mien-phi-gioi-thieu-hang-hoa-nha-ban-le-2-800x454.jpg 800w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/google-shopping-mien-phi-gioi-thieu-hang-hoa-nha-ban-le-2.jpg 1021w\" sizes=\"(max-width: 728px) 100vw, 728px\" \/><\/a><figcaption id=\"caption-attachment-3035\" class=\"wp-caption-text\">Google Shopping l\u00e0 g\u00ec? H\u01b0\u1edbng d\u1eabn \u0111\u1eb7t gi\u00e1 th\u1ea7u hi\u1ec7u qu\u1ea3<\/figcaption><\/figure>\n<h3><span id=\"Dat_gia_thau_toi_da\"><b>\u0110\u1eb7t gi\u00e1 th\u1ea7u t\u1ed1i \u0111a<\/b><\/span><\/h3>\n<p>C\u00f3 3 \u0111i\u1ec3m ch\u00ednh\u00a0b\u1ea1n ph\u1ea3i c\u1ea7n\u00a0c\u00e2n nh\u1eafc khi \u0111\u1eb7t gi\u00e1 th\u1ea7u qu\u1ea3ng c\u00e1o:<\/p>\n<p><b>Gi\u00e1 s\u1ea3n ph\u1ea9m: <\/b>M\u1ed7i s\u1ea3n ph\u1ea9m v\u1edbi m\u1ee9c gi\u00e1 kh\u00e1c nhau s\u1ebd kh\u00f4ng \u0111\u01b0\u1ee3c \u0111\u1eb7t c\u00f9ng m\u1ed9t gi\u00e1 th\u1ea7u. Ch\u1eb3ng h\u1ea1n, b\u1ea1n b\u00e1n \u00e1o qu\u1ea7n th\u1eddi trang k\u00e8m v\u1edbi ph\u1ee5 ki\u1ec7n, \u0111\u1eebng bao gi\u1edd \u0111\u1eb7t gi\u00e1 th\u1ea7u c\u1ee7a m\u1ed9t \u0111\u00f4i b\u00f4ng tai 45k b\u1eb1ng gi\u00e1 th\u1ea7u c\u1ee7a m\u1ed9t chi\u1ebfc v\u00e1y 500k nh\u00e9.<\/p>\n<p><b>Bi\u00ean l\u1ee3i nhu\u1eadn<\/b>: Sau khi chi\u1ebfn d\u1ecbch th\u00e0nh c\u00f4ng th\u00ec l\u1ee3i nhu\u1eadn b\u1ea1n thu v\u1ec1 \u0111\u01b0\u1ee3c l\u00e0 bao nhi\u00eau, b\u1ea1n ph\u1ea3i d\u1ef1 tr\u00f9 r\u00f5 r\u00e0ng v\u1ec1 bi\u00ean l\u1ee3i nhu\u1eadn \u0111\u1ec3 &#8220;c\u01b0\u1ee3c th\u1ea7u\u201d kh\u00f4n ngoan. Sau khi tr\u1eeb ra c\u00e1c kho\u1ea3n chi ph\u00ed t\u1eeb t\u1ea5t c\u1ea3 c\u00e1c kh\u00e2u bao g\u00f2m h\u00e0ng t\u1ed3n kho. Con s\u1ed1 n\u00e0y s\u1ebd gi\u00fap b\u1ea1n quy\u1ebft \u0111\u1ecbnh l\u01b0\u1ee3ng ng\u00e2n s\u00e1ch ch\u1ea1y Ads sao cho h\u1ee3p l\u00fd nh\u1ea5t \u0111\u1ec3 kh\u00f4ng ph\u1ea3i ho\u00e0 v\u1ed1n hay th\u1eadm ch\u00ed l\u00e0 ch\u1ecbu l\u1ed7.<\/p>\n<p><strong>T\u1ef7 l\u1ec7\u00a0chuy\u1ec3n \u0111\u1ed5i<\/strong>: Cu\u1ed1i c\u00f9ng, b\u1ea1n c\u1ea7n bi\u1ebft t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i trung b\u00ecnh c\u1ee7a kh\u00e1ch h\u00e0ng sau m\u1ed7i c\u00fa Click chu\u1ed9t v\u00e0o qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n, h\u1ecd \u1edf l\u1ea1i xem gian h\u00e0ng l\u1ef1a ch\u1ecdn s\u1ea3n ph\u1ea9m r\u1ed3i \u0111\u1ebfn ti\u1ebfn tr\u00ecnh mua lu\u00f4n hay ch\u1ec9 v\u00e0o r\u1ed3i ra li\u1ec1n<\/p>\n<p>B\u1eadt m\u00ed c\u00e1ch t\u00ednh\u00a0<b>gi\u00e1 th\u1ea7u\u00a0<\/b><b>t\u1ed1i \u0111a<\/b>\u00a0cho Google Shopping Ads:<\/p>\n<p><i>Gi\u00e1 b\u00e1n<\/i>\u00a0<i>\u2013 gi\u00e1 nh\u1eadp = l\u1ee3i nhu\u1eadn<\/i><\/p>\n<p><i>L\u1ee3i nhu\u1eadn x\u00a0<\/i><i>%<\/i><i>\u00a0chuy\u1ec3n \u0111\u1ed5i = CPC\u00a0<\/i><i>t\u1ed1i \u0111a<\/i><\/p>\n<p><i>CPC x (t\u1eeb 0.4 \u0111\u1ebfn 0.75) = Gi\u00e1 th\u1ea7u CPC\u00a0<\/i><i>l\u1ea7n \u0111\u1ea7u<\/i><\/p>\n<p><i><strong>V\u00ed d\u1ee5:<\/strong>\u00a0B\u1ea1n\u00a0<\/i><i>kinh doanh<\/i>\u00a0<i>qu\u1ea7n \u00e1o<\/i><i>, v\u00e0 \u0111ang d\u1ef1 t\u00ednh gi\u00e1 th\u1ea7u\u00a0<\/i><i>cao nh\u1ea5t<\/i><i>\u00a0cho m\u1ed9t\u00a0<\/i><i>h\u00e0ng h\u00f3a<\/i><i>\u00a0c\u00f3 gi\u00e1 300,000\u0111, gi\u00e1 v\u1ed1n l\u00e0 200,000\u0111. Gi\u1ea3 s\u1eed % chuy\u1ec3n \u0111\u1ed5i d\u1ef1 ki\u1ebfn l\u00e0 2%, gi\u00e1 th\u1ea7u max\u00a0<\/i><i>c\u1ee7a ch\u00fang ta<\/i>\u00a0<i>x\u00e1c \u0111\u1ecbnh<\/i><i>\u00a0nh\u01b0 sau:<\/i><\/p>\n<p><i>L\u1ee3i nhu\u1eadn = 300,000 \u2013 200,000 = 100,000\u0111<\/i><\/p>\n<p><i>CPC (Gi\u00e1 th\u1ea7u max) l\u00e0 100,000 x 2% = 2,000\u0111<\/i><\/p>\n<p><i>Gi\u00e1 th\u1ea7u ban \u0111\u1ea7u l\u00e0 2,000 x 0,4 \u0111\u1ebfn 2,000 x 0,7 = 800\u0111 cho \u0111\u1ebfn 1,4000\u0111<\/i><\/p>\n<p>V\u00ec\u00a0\u0111\u00e2y l\u00e0 c\u00e1ch x\u00e1c \u0111\u1ecbnh gi\u00e1 th\u1ea7u t\u1ed1i \u0111a n\u00ean\u00a0b\u1ea1n ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 \u0111\u1eb7t gi\u00e1 th\u1ea7u d\u01b0\u1edbi m\u1ee9c n\u00e0y, trong c\u00e1c ho\u00e0n c\u1ea3nh kh\u00f4ng gi\u1ed1ng nhau.<\/p>\n<figure id=\"attachment_3032\" aria-describedby=\"caption-attachment-3032\" style=\"width: 687px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/276679164777-210724-mla-mlm-mco-mlc-mlb-que-es-google-shopping-y-para-que-sirve-header.png\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-3032\" src=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/276679164777-210724-mla-mlm-mco-mlc-mlb-que-es-google-shopping-y-para-que-sirve-header-650x424.png\" alt=\"Google Shopping l\u00e0 g\u00ec? H\u01b0\u1edbng d\u1eabn \u0111\u1eb7t gi\u00e1 th\u1ea7u hi\u1ec7u qu\u1ea3\" width=\"687\" height=\"448\" srcset=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/276679164777-210724-mla-mlm-mco-mlc-mlb-que-es-google-shopping-y-para-que-sirve-header-650x424.png 650w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/276679164777-210724-mla-mlm-mco-mlc-mlb-que-es-google-shopping-y-para-que-sirve-header-768x501.png 768w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/276679164777-210724-mla-mlm-mco-mlc-mlb-que-es-google-shopping-y-para-que-sirve-header-380x248.png 380w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/276679164777-210724-mla-mlm-mco-mlc-mlb-que-es-google-shopping-y-para-que-sirve-header.png 785w\" sizes=\"(max-width: 687px) 100vw, 687px\" \/><\/a><figcaption id=\"caption-attachment-3032\" class=\"wp-caption-text\">Google Shopping l\u00e0 g\u00ec? H\u01b0\u1edbng d\u1eabn \u0111\u1eb7t gi\u00e1 th\u1ea7u hi\u1ec7u qu\u1ea3<\/figcaption><\/figure>\n<h3><span id=\"Meo_quan_sat_dat_gia_thau\"><b>M\u1eb9o quan s\u00e1t \u0111\u1eb7t gi\u00e1 th\u1ea7u<\/b><\/span><\/h3>\n<p>M\u1ed9t s\u1ed1 m\u1eb9o nh\u1ecf,\u00a0mang t\u00ednh t\u01b0\u01a1ng \u0111\u1ed1i\u00a0trong qu\u00e1 tr\u00ecnh\u00a0\u0111\u1eb7t gi\u00e1 th\u1ea7u\u00a0Google Shopping b\u1ea1n c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng:<\/p>\n<ol>\n<li><b>Keyword<\/b><b>\u00a0d\u00e0i th\u01b0\u1eddng s\u1ebd c\u00f3 gi\u00e1 th\u1ea7u th\u1ea5p.<\/b><\/li>\n<li><b>Gi\u00e1 th\u1ea7u cao cho c\u00e1c v\u1ecb tr\u00ed\u00a0<\/b><b>x\u1ebfp h\u1ea1ng<\/b><b>\u00a0t\u1ed1t,\u00a0<\/b><b>nh\u00e3n hi\u1ec7u<\/b><b>, nh\u1eadn di\u1ec7n v\u00e0 c\u00e1c t\u1eeb c\u1ea1nh tranh cao<\/b><\/li>\n<li><b>Ph\u1ee5 thu\u1ed9c v\u00e0o<\/b><b>\u00a0\u0111\u1ed9\u00a0<\/b><b>hi\u1ec7u qu\u1ea3<\/b>\u00a0\u2013\u00a0s\u1ea3n ph\u1ea9m\u00a0c\u1ee7a b\u1ea1n\u00a0\u0111ang \u0111\u01b0\u1ee3c b\u00e1n t\u1ed1t qua qu\u1ea3ng c\u00e1o? H\u00e3y th\u1eed\u00a0n\u00e2ng th\u00eam gi\u00e1 th\u1ea7u \u0111\u1ec3 s\u1ea3n ph\u1ea9m qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 xu\u1ea5t hi\u1ec7n tr\u00ean nhi\u1ec1u keyword t\u00ecm ki\u1ebfm h\u01a1n.<\/li>\n<li><b>Gi\u00e1 th\u1ea7u theo th\u1eddi \u0111i\u1ec3m \u2013 d\u00e0nh cho c\u00e1c\u00a0<\/b><b>s\u1ea3n ph\u1ea9m<\/b><b>\u00a0theo m\u00f9a v\u1ee5.<\/b><\/li>\n<\/ol>\n<h3><span id=\"Quy_tac_ABC_Always_Be_Checking_luonkiem_tragia_thau\"><b>Quy t\u1eafc ABC \u2013 Always Be Checking \u201clu\u00f4n\u00a0<\/b><b>ki\u1ec3m tra<\/b><b>\u00a0gi\u00e1 th\u1ea7u\u201d<\/b><\/span><\/h3>\n<p>Gi\u00e1 th\u1ea7u c\u1ee7a Google Shopping kh\u00f4ng ph\u1ea3i l\u00fac n\u00e0o c\u0169ng l\u00e0 nhi\u00eau \u0111\u00f3 v\u00e0 ch\u1ec9 c\u1ea7n \u0111\u1eb7t 1 l\u1ea7n. S\u1ebd c\u00f3 r\u1ea5t nhi\u1ec1u y\u1ebfu t\u1ed1 khi\u1ebfn k\u1ebf ho\u1ea1ch gi\u00e1 th\u1ea7u c\u1ee7a b\u1ea1n thay \u0111\u1ed5i li\u00ean t\u1ee5c nh\u01b0 \u0111\u1ed1i th\u1ee7, m\u00f9a v\u1ee5, m\u1ee5c ti\u00eau c\u1ee7a doanh nghi\u1ec7p, v\u00e0 \u0111\u1ed9 \u201chot\u201d c\u1ee7a s\u1ea3n ph\u1ea9m. V\u00ec v\u1eady c\u00f3 m\u1ed9t s\u1ed1 \u0111i\u1ec1u b\u1ea1n b\u1eaft bu\u1ed9c ph\u1ea3i n\u00ean nh\u1edb:<\/p>\n<ul>\n<li><b>Test<\/b><b>\u00a01 \u2013 3 l\u1ea7n m\u1ed7i tu\u1ea7n cho th\u00e1ng\u00a0<\/b><b>tr\u01b0\u1edbc ti\u00ean<\/b><b>\u00a0ch\u1ea1y\u00a0<\/b><b>qu\u1ea3ng c\u00e1o<\/b><\/li>\n<li><b>Test<\/b><b>\u00a01 l\u1ea7n\/tu\u1ea7n cho c\u00e1c\u00a0<\/b><b>shop<\/b><b>\u00a0c\u00f3 tr\u00ean 50\u00a0<\/b><b>h\u00e0ng h\u00f3a<\/b><\/li>\n<li><b>Test<\/b><b>\u00a01 \u2013 3 l\u1ea7n\/ th\u00e1ng v\u1edbi c\u00e1c\u00a0<\/b><b>c\u1eeda h\u00e0ng<\/b><b>\u00a0d\u01b0\u1edbi 50\u00a0<\/b><b>h\u00e0ng h\u00f3a<\/b><\/li>\n<\/ul>\n<p>Vi\u1ec7c\u00a0ph\u00e2n b\u1ed5\u00a0c\u00e1c\u00a0group\u00a0s\u1ea3n ph\u1ea9m\u00a0c\u0169ng s\u1ebd gi\u00fap\u00a0b\u1ea1n qu\u1ea3n l\u00fd\u00a0k\u1ebf ho\u1ea1ch\u00a0\u0111\u1eb7t gi\u00e1 th\u1ea7u c\u1ee7a m\u00ecnh tr\u00f4i ch\u1ea3y. Qua\u00a0\u0111\u1ea5y\u00a0theo d\u00f5i t\u00ednh\u00a0\u0111\u1ea1t k\u1ebft qu\u1ea3 t\u1ed1t\u00a0c\u1ee7a\u00a0qu\u1ea3ng c\u00e1o.<\/p>\n<p><a href=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/google-shopping-titel.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-3031 aligncenter\" src=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/google-shopping-titel-650x304.jpg\" alt=\"Quy t\u1eafc ABC \u2013 Always Be Checking \u201clu\u00f4n\u00a0ki\u1ec3m tra\u00a0gi\u00e1 th\u1ea7u\u201d\" width=\"776\" height=\"363\" srcset=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/google-shopping-titel-650x304.jpg 650w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/google-shopping-titel-768x359.jpg 768w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/google-shopping-titel-380x178.jpg 380w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/google-shopping-titel.jpg 792w\" sizes=\"(max-width: 776px) 100vw, 776px\" \/><\/a><\/p>\n<p>Li\u00ean t\u1ee5c theo d\u00f5i c\u00e1c k\u1ebft qu\u1ea3 qu\u1ea3ng c\u00e1o tr\u00ean Google Shopping. \u0110\u00e1nh gi\u00e1 \u0111\u00e2u l\u00e0 qu\u1ea3ng c\u00e1o \u0111ang ho\u1ea1t \u0111\u1ed9ng \u0111\u1ea1t k\u1ebft qu\u1ea3 t\u1ed1t, m\u1eabu n\u00e0o kh\u00f4ng, c\u0103n ch\u1ec9nh d\u1ef1a theo c\u00e1c ch\u1ec9 s\u1ed1 l\u00e0 m\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 quan tr\u1ecdng nh\u1ea5t. Th\u00f4ng qua b\u00e0i vi\u1ebft Google Shopping l\u00e0 g\u00ec &#8211; H\u01b0\u1edbng d\u1eabn \u0111\u1eb7t gi\u00e1 th\u1ea7u hi\u1ec7u qu\u1ea3 hi v\u1ecdng b\u1ea1n c\u00f3 th\u1ec3 hi\u1ec3u th\u00eam v\u1ec1 Google Shopping v\u00e0 c\u00e1ch \u0111\u1eb7t th\u1ea7u sao t\u1ed1t nh\u1ea5t. N\u1ebfu b\u1ea1n kinh doanh nhi\u1ec1u lo\u1ea1i s\u1ea3n ph\u1ea9m, b\u1ea1n c\u00f3 th\u1ec3 c\u1ea7n t\u1ed5ng h\u1ee3p ch\u00fang l\u1ea1i theo m\u1ed9t c\u00e1ch d\u1ec5 theo d\u00f5i c\u0169ng gi\u1ed1ng nh\u01b0 c\u00f3 th\u1ec3 thay \u0111\u1ed5i b\u1ea5t c\u1ee9 l\u00fac n\u00e0o.<\/p>\n\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-center kksr-valign-bottom\"\n    data-payload='{&quot;align&quot;:&quot;center&quot;,&quot;id&quot;:&quot;3028&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;bottom&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;6&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;4.5&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;5&quot;,&quot;greet&quot;:&quot;\\u0110\\u00e1nh gi\\u00e1 b\\u00e0i vi\\u1ebft post&quot;,&quot;legend&quot;:&quot;4.5\\\/5 - (6 votes)&quot;,&quot;size&quot;:&quot;24&quot;,&quot;title&quot;:&quot;Google Shopping l\\u00e0 g\\u00ec? H\\u01b0\\u1edbng d\\u1eabn \\u0111\\u1eb7t gi\\u00e1 th\\u1ea7u hi\\u1ec7u qu\\u1ea3&quot;,&quot;width&quot;:&quot;128&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 128px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 19.2px;\">\n            4.5\/5 - (6 votes)    <\/div>\n    <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Google Shopping l\u00e0 g\u00ec v\u00e0 mong mu\u1ed1n \u0111\u01b0\u1ee3c h\u01b0\u1edbng d\u1eabn c\u00e1ch \u0111\u1eb7t gi\u00e1 th\u1ea7u sao cho hi\u1ec7u qu\u1ea3 \u0111\u00f3 l\u00e0 \u0111i\u1ec1u doanh nghi\u1ec7p \u0111ang mu\u1ed1n chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u1ea7n. Google Shopping \u0111\u01b0\u1ee3c xem l\u00e0 hi\u1ec7n t\u01b0\u1ee3ng ti\u00eau bi\u1ec3u \u0111em l\u1ea1i cho chi\u1ebfn d\u1ecbch hi\u1ec7u qu\u1ea3 qu\u1ea3ng c\u00e1o tr\u00ean Google. Shopping Ads hi\u1ec7n \u0111ang chi\u1ebfn 75% [&hellip;]<\/p>\n","protected":false},"author":44,"featured_media":3036,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_daextam_enable_autolinks":"","footnotes":""},"categories":[271],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.12 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google Shopping l\u00e0 g\u00ec? H\u01b0\u1edbng d\u1eabn \u0111\u1eb7t gi\u00e1 th\u1ea7u hi\u1ec7u qu\u1ea3 | Man Pham Blog<\/title>\n<meta name=\"description\" content=\"Google Shopping l\u00e0 g\u00ec v\u00e0 mong mu\u1ed1n \u0111\u01b0\u1ee3c h\u01b0\u1edbng d\u1eabn c\u00e1ch \u0111\u1eb7t gi\u00e1 th\u1ea7u sao cho hi\u1ec7u qu\u1ea3 \u0111\u00f3 l\u00e0 \u0111i\u1ec1u doanh nghi\u1ec7p \u0111ang mu\u1ed1n chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u1ea7n. Google Shopping \u0111\u01b0\u1ee3c xem l\u00e0 hi\u1ec7n t\u01b0\u1ee3ng ti\u00eau bi\u1ec3u \u0111em l\u1ea1i cho chi\u1ebfn d\u1ecbch hi\u1ec7u qu\u1ea3 qu\u1ea3ng c\u00e1o tr\u00ean Google\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.manpham.com\/google-shopping.html\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google Shopping l\u00e0 g\u00ec? H\u01b0\u1edbng d\u1eabn \u0111\u1eb7t gi\u00e1 th\u1ea7u hi\u1ec7u qu\u1ea3 | Man Pham Blog\" \/>\n<meta property=\"og:description\" content=\"Google Shopping l\u00e0 g\u00ec v\u00e0 mong mu\u1ed1n \u0111\u01b0\u1ee3c h\u01b0\u1edbng d\u1eabn c\u00e1ch \u0111\u1eb7t gi\u00e1 th\u1ea7u sao cho hi\u1ec7u qu\u1ea3 \u0111\u00f3 l\u00e0 \u0111i\u1ec1u doanh nghi\u1ec7p \u0111ang mu\u1ed1n chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u1ea7n. Google Shopping \u0111\u01b0\u1ee3c xem l\u00e0 hi\u1ec7n t\u01b0\u1ee3ng ti\u00eau bi\u1ec3u \u0111em l\u1ea1i cho chi\u1ebfn d\u1ecbch hi\u1ec7u qu\u1ea3 qu\u1ea3ng c\u00e1o tr\u00ean Google\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.manpham.com\/google-shopping.html\" \/>\n<meta property=\"og:site_name\" content=\"Man Pham Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/sean.pham.397\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-02-17T14:57:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/Google-Shopping.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"838\" \/>\n\t<meta property=\"og:image:height\" content=\"405\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Thu H\u00e0\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Thu H\u00e0\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"10 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.manpham.com\/google-shopping.html#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.manpham.com\/google-shopping.html\"},\"author\":{\"name\":\"Thu H\u00e0\",\"@id\":\"https:\/\/www.manpham.com\/#\/schema\/person\/86395a802f3e8d52ec75ede043a48dad\"},\"headline\":\"Google Shopping l\u00e0 g\u00ec? H\u01b0\u1edbng d\u1eabn \u0111\u1eb7t gi\u00e1 th\u1ea7u hi\u1ec7u qu\u1ea3\",\"datePublished\":\"2022-02-17T14:57:36+00:00\",\"dateModified\":\"2022-02-17T14:57:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.manpham.com\/google-shopping.html\"},\"wordCount\":2743,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.manpham.com\/#\/schema\/person\/952082eb2ba0ed7889c93be808a333fb\"},\"articleSection\":[\"Ki\u1ebfn th\u1ee9c Marketing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.manpham.com\/google-shopping.html#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.manpham.com\/google-shopping.html\",\"url\":\"https:\/\/www.manpham.com\/google-shopping.html\",\"name\":\"Google Shopping l\u00e0 g\u00ec? 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Google Shopping \u0111\u01b0\u1ee3c xem l\u00e0 hi\u1ec7n t\u01b0\u1ee3ng ti\u00eau bi\u1ec3u \u0111em l\u1ea1i cho chi\u1ebfn d\u1ecbch hi\u1ec7u qu\u1ea3 qu\u1ea3ng c\u00e1o tr\u00ean Google\",\"breadcrumb\":{\"@id\":\"https:\/\/www.manpham.com\/google-shopping.html#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.manpham.com\/google-shopping.html\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.manpham.com\/google-shopping.html#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.manpham.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Google Shopping l\u00e0 g\u00ec? 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Hy v\u1ecdng r\u1eb1ng c\u00e1c chia s\u1ebb nh\u1ecf n\u00e0y s\u1ebd gi\u00fap c\u00e1c b\u1ea1n c\u00f3 nh\u1eefng kinh nghi\u1ec7m qu\u00fd b\u00e1u\",\"sameAs\":[\"https:\/\/www.manpham.com\/\",\"https:\/\/www.facebook.com\/sean.pham.397\/\",\"https:\/\/www.linkedin.com\/in\/manphamreview1\/\",\"https:\/\/www.pinterest.com\/manphamreview1\/\",\"https:\/\/twitter.com\/PhamMan79197728\",\"https:\/\/myspace.com\/manphamreview1\/\",\"https:\/\/www.youtube.com\/channel\/UCVlUNQ-POpB5LYtPm2Jmipg\/about\",\"https:\/\/manphamreview1.tumblr.com\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.manpham.com\/#\/schema\/person\/86395a802f3e8d52ec75ede043a48dad\",\"name\":\"Thu H\u00e0\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.manpham.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/3e4311698127d492d9ea8650d73dba47?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/3e4311698127d492d9ea8650d73dba47?s=96&d=mm&r=g\",\"caption\":\"Thu H\u00e0\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Google Shopping l\u00e0 g\u00ec? H\u01b0\u1edbng d\u1eabn \u0111\u1eb7t gi\u00e1 th\u1ea7u hi\u1ec7u qu\u1ea3 | Man Pham Blog","description":"Google Shopping l\u00e0 g\u00ec v\u00e0 mong mu\u1ed1n \u0111\u01b0\u1ee3c h\u01b0\u1edbng d\u1eabn c\u00e1ch \u0111\u1eb7t gi\u00e1 th\u1ea7u sao cho hi\u1ec7u qu\u1ea3 \u0111\u00f3 l\u00e0 \u0111i\u1ec1u doanh nghi\u1ec7p \u0111ang mu\u1ed1n chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u1ea7n. Google Shopping \u0111\u01b0\u1ee3c xem l\u00e0 hi\u1ec7n t\u01b0\u1ee3ng ti\u00eau bi\u1ec3u \u0111em l\u1ea1i cho chi\u1ebfn d\u1ecbch hi\u1ec7u qu\u1ea3 qu\u1ea3ng c\u00e1o tr\u00ean Google","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.manpham.com\/google-shopping.html","og_locale":"en_US","og_type":"article","og_title":"Google Shopping l\u00e0 g\u00ec? H\u01b0\u1edbng d\u1eabn \u0111\u1eb7t gi\u00e1 th\u1ea7u hi\u1ec7u qu\u1ea3 | Man Pham Blog","og_description":"Google Shopping l\u00e0 g\u00ec v\u00e0 mong mu\u1ed1n \u0111\u01b0\u1ee3c h\u01b0\u1edbng d\u1eabn c\u00e1ch \u0111\u1eb7t gi\u00e1 th\u1ea7u sao cho hi\u1ec7u qu\u1ea3 \u0111\u00f3 l\u00e0 \u0111i\u1ec1u doanh nghi\u1ec7p \u0111ang mu\u1ed1n chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u1ea7n. 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