{"id":3058,"date":"2022-02-17T21:57:06","date_gmt":"2022-02-17T14:57:06","guid":{"rendered":"https:\/\/www.manpham.com\/?p=3058"},"modified":"2022-02-17T21:57:06","modified_gmt":"2022-02-17T14:57:06","slug":"chi-so-roi-trong-kinh-doanh","status":"publish","type":"post","link":"https:\/\/www.manpham.com\/chi-so-roi-trong-kinh-doanh.html","title":{"rendered":"Ch\u1ec9 s\u1ed1 ROI l\u00e0 g\u00ec? Nh\u1eefng \u01b0u \u0111i\u1ec3m v\u00e0 h\u1ea1n ch\u1ebf c\u1ee7a ROI trong kinh doanh"},"content":{"rendered":"<p><strong>ROI hay c\u00f2n \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 l\u1ee3i t\u1ee9c \u0111\u1ea7u t\u01b0 \u0111\u00e2y l\u00e0 th\u00f4ng s\u1ed1 hi\u1ec7u su\u1ea5t \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh l\u1ee3i nhu\u1eadn ti\u00eau th\u1ee5 c\u1ee7a doanh nghi\u1ec7p v\u1eady nh\u1eefng \u01b0u \u0111i\u1ec3m v\u00e0 h\u1ea1n ch\u1ebf c\u1ee7a ROI trong kinh doanh ra sao? D\u1ef1 \u00e1n th\u00e0nh c\u00f4ng v\u00e0 c\u00e1c quy\u1ebft \u0111\u1ecbnh b\u00e1n h\u00e0ng trong t\u01b0\u01a1ng lai \u0111\u1ec1u \u0111\u01b0\u1ee3c ROI \u0111o l\u01b0\u1eddng. C\u00e1c doanh nghi\u1ec7p r\u1ea5t quan t\u00e2m \u0111\u1ebfn l\u1ee3i t\u1ee9c \u0111\u1ea7u t\u01b0 v\u00ec \u0111\u00e2y quy\u1ebft \u0111\u1ecbnh doanh thu c\u1ee7a h\u1ecd n\u00ean kh\u00f4ng ai d\u00e1m l\u01a1 l\u00e0.<\/strong><\/p>\n<p>Th\u00f4ng qua t\u00ednh to\u00e1n <strong>ROI<\/strong>, b\u1ea1n c\u00f3 th\u1ec3 hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 c\u00e1c l\u0129nh v\u1ef1c c\u1ea7n c\u1ea3i ti\u1ebfn \u0111\u1ec3 c\u00f4ng ty ho\u1ea1t \u0111\u1ed9ng t\u1ed1t h\u01a1n nh\u01b0 th\u1ebf n\u00e0o? B\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y c\u1ee7a t\u00f4i s\u1ebd gi\u00fap \u00edch cho b\u1ea1n hi\u1ec3u r\u00f5 nh\u1ea5t v\u1ec1 ROI.<\/p>\n<div id=\"toc_container\" class=\"toc_white no_bullets\"><p class=\"toc_title\">N\u1ed9i dung b&agrave;i vi\u1ebft<\/p><ul class=\"toc_list\"><li><\/li><li><\/li><li><\/li><li><\/li><li><ul><li><\/li><li><\/li><li><\/li><\/ul><\/li><li><\/li><\/ul><\/div>\n<h2 id=\"ftoc-heading-1\" class=\"ftwp-heading\"><span id=\"ROI_la_gi\"><b>ROI l\u00e0 g\u00ec?<\/b><\/span><\/h2>\n<p>Ch\u1ec9 s\u1ed1 ROI l\u00e0 g\u00ec &#8211; Nh\u1eefng \u01b0u \u0111i\u1ec3m v\u00e0 h\u1ea1n ch\u1ebf c\u1ee7a ROI trong kinh doanh ra sao m\u00ecnh s\u1ebd gi\u1ea3i th\u00edch sau \u0111\u00e2y nh\u00e9. L\u1ee3i t\u1ee9c \u0111\u1ea7u t\u01b0 ROI \u0111\u01b0\u1ee3c hi\u1ec3u l\u00e0 t\u1ef7 l\u1ec7 thu\u1eadn l\u1ee3i t\u1eeb \u0111\u1ea7u t\u01b0 th\u00f4ng qua chi ph\u00ed ph\u1ea3i b\u1ecf ra. Ch\u1ec9 s\u1ed1 n\u00e0y nh\u1eb1m \u0111\u00e1nh gi\u00e1 l\u1ee3i nhu\u1eadn ti\u1ec1m n\u0103ng \u0111\u1ec3 gi\u00fap b\u1ea1n xem c\u00f3 n\u00ean ti\u1ebfp t\u1ee5c \u0111\u1ea7u t\u01b0 kh\u00f4ng v\u00e0 th\u01b0\u1edbc \u0111o t\u00e0i ch\u00ednh n\u00e0y \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng m\u1ed9t c\u00e1ch r\u1ed9ng r\u00e3i r\u1ed9ng r\u00e3i \u0111\u1ec3 \u0111o \u0111\u1ea1c.<\/p>\n<figure id=\"attachment_3099\" aria-describedby=\"caption-attachment-3099\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/post_roi-la-gi-cach-tinh-roi-2.png\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-3099\" src=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/post_roi-la-gi-cach-tinh-roi-2.png\" alt=\"ROI l\u00e0 g\u00ec?\" width=\"600\" height=\"450\" srcset=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/post_roi-la-gi-cach-tinh-roi-2.png 600w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/post_roi-la-gi-cach-tinh-roi-2-380x285.png 380w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><figcaption id=\"caption-attachment-3099\" class=\"wp-caption-text\">ROI l\u00e0 g\u00ec?<\/figcaption><\/figure>\n<h2 id=\"ftoc-heading-2\" class=\"ftwp-heading\"><span id=\"Cachtinh_ROI\"><b>C\u00e1ch\u00a0<\/b><b>t\u00ednh ROI\u00a0<\/b><\/span><\/h2>\n<p>C\u00f4ng th\u1ee9c\u00a0t\u00ednh ROI:<\/p>\n<p>ROI = Thu nh\u1eadp r\u00f2ng \/\u00a0chi ph\u00ed\u00a0\u0111\u1ea7u t\u01b0<\/p>\n<p>ho\u1eb7c ROI = L\u1ee3i nhu\u1eadn \u0111\u1ea7u t\u01b0 \/ C\u01a1 s\u1edf \u0111\u1ea7u t\u01b0<\/p>\n<p>T\u1ef7 su\u1ea5t ho\u00e0n v\u1ed1n s\u1ebd l\u00e0 90% n\u1ebfu b\u1ea1n ki\u1ebfm \u0111\u01b0\u1ee3c 100.000 \u0111\u00f4 t\u1eeb 10.000 \u0111\u00f4. T\u1ef7 l\u1ec7 ROI \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng ph\u1ed5 bi\u1ebfn l\u00e0 l\u1ea5y thu nh\u1eadp r\u00f2ng chia cho chi ph\u00ed \u0111\u1ea7u t\u01b0.<\/p>\n<div>C\u00e1c k\u1ebft qu\u1ea3 c\u1ee7a ROI l\u00e0 cao hay th\u1ea5p ph\u1ee5 thu\u1ed9c r\u1ea5t nhi\u1ec1u v\u00e0o c\u00e1ch \u0111o l\u01b0\u1eddng v\u00e0 d\u00f9 cho b\u1ea1n c\u00f3 s\u1eed d\u1ee5ng c\u00f4ng th\u1ee9c n\u00e0o \u0111i ch\u0103ng n\u1eefa khi n\u00f3i \u0111\u1ebfn T\u1ef7 su\u1ea5t l\u1ee3i nhu\u1eadn \u0111\u1ec1u l\u1ea5y &#8220;L\u1ee3i \u00edch&#8221; chia &#8220;Chi ph\u00ed&#8221;.<\/div>\n<h2 id=\"ftoc-heading-3\" class=\"ftwp-heading\"><span id=\"Cach_tinh_ROI_trong_Marketing\"><b>C\u00e1ch t\u00ednh ROI trong Marketing\u00a0<\/b><\/span><\/h2>\n<p>M\u1eb7c d\u00f9 c\u00f3 nhi\u1ec1u c\u00e1ch kh\u00f4ng gi\u1ed1ng nhau \u0111\u1ec3 t\u00ednh ROI marketing, nh\u01b0ng c\u00f4ng th\u1ee9c c\u1ed1t l\u00f5i \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u1edf m\u1ee9c \u0111\u1ed9 High \u2013 level l\u00e0:<\/p>\n<p><strong>\u00a0(L\u1ee3i nhu\u1eadn \u2013 Chi ph\u00ed) \/ chi ph\u00ed = ROI marketing<\/strong><\/p>\n<p>N\u1ebfu b\u1ea1n ki\u1ebfm \u0111\u01b0\u1ee3c 100.000 \u0111\u00f4 la t\u1eeb 1.000 \u0111\u00f4 la, th\u00ec t\u1ef7 su\u1ea5t ho\u00e0n v\u1ed1n (ROI) l\u00e0 0,99 hay 99%.<\/p>\n<p>V\u00ed d\u1ee5: Gi\u1ea3 s\u1eed m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0 mua b\u1ea5t \u0111\u1ed9ng s\u1ea3n A.<\/p>\n<p>Gi\u00e1 tr\u1ecb t\u00e0i s\u1ea3n v\u1edbi gi\u00e1 l\u00e0 1.000.000 USD. Sau 3 n\u0103m, nh\u00e0 \u0111\u1ea7u t\u01b0 b\u00e1n n\u00f3 v\u1edbi gi\u00e1 1.120.000 USD. K\u1ebft qu\u1ea3 l\u00e0 sau ba n\u0103m, b\u1ea5t \u0111\u1ed9ng s\u1ea3n A t\u0103ng s\u1ebd th\u00eam 120.000 USD.<\/p>\n<p>N\u1ebfu tu\u00e2n theo c\u00f4ng th\u1ee9c: ROI = (l\u1ee3i nhu\u1eadn \u2013 chi ph\u00ed)\/chi ph\u00ed, th\u00ec l\u1ee3i t\u1ee9c \u0111\u1ea7u t\u01b0 l\u00e0 12%\u00a0 = (1.120.000 USD \u2013 1.000.000 USD) \/ 1.000.000 USD = 0,12<\/p>\n<p>Ngo\u00e0i ra, \u0111\u1ec3 c\u00f3 c\u00e1i nh\u00ecn th\u1ef1c t\u1ebf v\u1ec1 marketing v\u00e0 ROI, b\u1ea1n n\u00ean t\u00ednh \u0111\u1ebfn doanh s\u1ed1 kinh doanh t\u1ef1 nhi\u00ean, theo b\u00ed quy\u1ebft sau:<\/p>\n<p><strong>ROI marketing = (T\u0103ng tr\u01b0\u1edfng doanh s\u1ed1 \u2013 t\u0103ng tr\u01b0\u1edfng doanh s\u1ed1 kinh doanh h\u1eefu c\u01a1 \u2013 kho\u1ea3n chi ti\u1ebfp th\u1ecb) \/ kho\u1ea3n chi ti\u1ebfp th\u1ecb.<\/strong><\/p>\n<p>Ho\u1eb7c, c\u00f4ng ty mong mu\u1ed1n nh\u1eadn x\u00e9t ROI d\u00e0i h\u1ea1n trong su\u1ed1t h\u00e0nh tr\u00ecnh c\u1ee7a kh\u00e1ch h\u00e0ng \u2013 l\u00e0m r\u00f5 gi\u00e1 tr\u1ecb m\u1ed1i quan h\u1ec7 ng\u01b0\u1eddi mua h\u00e0ng v\u1edbi nh\u00e3n hi\u1ec7u. B\u1ea1n ph\u1ea3i c\u1ea7n t\u00ednh gi\u00e1 tr\u1ecb b\u1ec1n l\u00e2u c\u1ee7a ng\u01b0\u1eddi mua h\u00e0ng (CLV \u2013 customer lifetime value). \u00c1p d\u1ee5ng nh\u01b0 sau:<\/p>\n<p><strong>CLV = (T\u1ef7 l\u1ec7 gi\u1eef ch\u00e2n) \/ (1 + t\u1ef7 l\u1ec7 chi\u1ebft kh\u1ea5u \/ ph\u1ea7n tr\u0103m duy tr\u00ec)<\/strong><\/p>\n<figure id=\"attachment_3095\" aria-describedby=\"caption-attachment-3095\" style=\"width: 706px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/ROI-la-gi-01.png\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-3095\" src=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/ROI-la-gi-01-650x453.png\" alt=\"C\u00e1ch t\u00ednh ROI trong Marketing\u00a0\" width=\"706\" height=\"492\" srcset=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/ROI-la-gi-01-650x453.png 650w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/ROI-la-gi-01-200x140.png 200w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/ROI-la-gi-01-380x265.png 380w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/ROI-la-gi-01.png 700w\" sizes=\"(max-width: 706px) 100vw, 706px\" \/><\/a><figcaption id=\"caption-attachment-3095\" class=\"wp-caption-text\">C\u00e1ch t\u00ednh ROI trong Marketing<\/figcaption><\/figure>\n<h2 id=\"ftoc-heading-4\" class=\"ftwp-heading\"><span id=\"Ich_loi_khi_tinh_toan_thong_so_ROI\"><b>\u00cdch l\u1ee3i khi t\u00ednh to\u00e1n th\u00f4ng s\u1ed1 ROI<\/b><\/span><\/h2>\n<p>Khi c\u00f4ng ty mu\u1ed1n quy\u1ebft \u0111\u1ecbnh b\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec \u0111\u1ec1u d\u1ef1a v\u00e0o l\u01a1ij nhu\u1eadn v\u00e0 t\u00e1c \u0111\u1ed9ng c\u00e1c kho\u1ea3n \u0111\u1ea7u t\u01b0. C\u00e1c quy\u1ebft \u0111\u1ecbnh nh\u01b0 thay \u0111\u1ed5i h\u01b0\u1edbng kinh doanh hay t\u1ea1m d\u1eebng h\u1eb3n \u0111\u1ec1u ph\u1ee5 thu\u1ed9c v\u00e0o ROI, \u0111\u00e2y l\u00e0 y\u1ebfu t\u1ed1 t\u00edch c\u1ef1c v\u00e0 h\u1eefu \u00edch.<\/p>\n<p>V\u1edbi c\u00e1ch t\u00ednh \u0111\u01a1n gi\u1ea3n, k\u1ebft qu\u1ea3 tr\u1ea3 v\u1ec1 tr\u1ef1c quan kh\u00f4ng ph\u1ee9c t\u1ea1p n\u00ean ROI hay \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng nh\u01b0 m\u1ed9t th\u01b0\u1edbc \u0111o chu\u1ea9n m\u1ef1c, ph\u1ed5 qu\u00e1t v\u1ec1 kh\u1ea3 n\u0103ng sinh l\u1eddi. V\u00ec r\u00f5 r\u00e0ng v\u00e0 \u0111\u01a1n gi\u1ea3n c\u0169ng nh\u01b0 c\u00f4ng th\u1ee9c chu\u1ea9n khi\u1ebfn n\u00f3 kh\u00f4ng th\u1ec3 b\u1ecb hi\u1ec3u nh\u1ea7m ho\u1eb7c hi\u1ec3u sai v\u00ec n\u00f3 c\u00f3 c\u00f9ng n\u1ed9i h\u00e0m trong m\u1ecdi ng\u1eef c\u1ea3nh.<\/p>\n<p>L\u1ee3i t\u1ee9c \u0111\u1ea7u t\u01b0 mang \u0111\u1ebfn hai l\u1ee3i \u00edch ho\u00e0n to\u00e0n r\u00f5 r\u00e0ng nh\u01b0:<\/p>\n<p>C\u00e1c d\u1ef1 \u00e1n ng\u1eafn h\u1ea1n v\u00e0 l\u00e2u d\u00e0i \u0111\u01b0\u1ee3c ROI \u0111o l\u01b0\u1eddng, c\u00e1c k\u1ebft qu\u1ea3 s\u1ebd tr\u1ea3 l\u1eddi cho b\u1ea1n bi\u1ebft m\u1ee5c ti\u00eau ng\u1eafn h\u1ea1n v\u00e0 d\u00e0i h\u1ea1n n\u00e0y c\u00f3 th\u1ef1c hi\u1ec7n \u0111\u01b0\u1ee3c kh\u00f4ng. ROI s\u1ebd \u0111o l\u01b0\u1eddng nhanh nh\u1ea5t v\u00e0 ch\u00ednh x\u00e1c c\u00e1c \u0111i\u1ec3m chu\u1ea9n \u0111\u00f3.<\/p>\n<p>K\u1ebft qu\u1ea3 t\u00e0i ch\u00ednh r\u00f5 r\u00e0ng v\u00e0 ch\u00ednh x\u00e1c gi\u00fap b\u1ea1n \u0111\u01b0a ra nh\u1eefng ph\u00e1n \u0111o\u00e1n ch\u00ednh x\u00e1c nh\u1ea5t cho h\u01b0\u1edbng \u0111i s\u1eafp t\u1edbi c\u1ee7a doanh nghi\u1ec7p. B\u1eb1ng c\u00e1ch d\u1ef1a v\u00e0o v\u00e0o l\u1ee3i nhu\u1eadn c\u00f4ng ty cao hay th\u1ea5p h\u01a1n m\u1ee9c trung b\u00ecnh m\u00e0 h\u1ecd c\u00f3 th\u1ec3 ph\u00e1t tri\u1ec3n kinh doanh theo h\u01b0\u1edbng m\u1edbi hay c\u1ed1 g\u1eafng ph\u00e1t huy h\u1ebft n\u0103ng l\u1ef1c .<\/p>\n<figure id=\"attachment_3096\" aria-describedby=\"caption-attachment-3096\" style=\"width: 698px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/roi-la-gi-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-3096\" src=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/roi-la-gi-1-650x436.jpg\" alt=\"Ch\u1ec9 s\u1ed1 ROI l\u00e0 g\u00ec? Nh\u1eefng \u01b0u \u0111i\u1ec3m v\u00e0 h\u1ea1n ch\u1ebf c\u1ee7a ROI trong kinh doanh\" width=\"698\" height=\"468\" srcset=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/roi-la-gi-1-650x436.jpg 650w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/roi-la-gi-1-768x515.jpg 768w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/roi-la-gi-1-380x255.jpg 380w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/roi-la-gi-1-800x536.jpg 800w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/roi-la-gi-1.jpg 900w\" sizes=\"(max-width: 698px) 100vw, 698px\" \/><\/a><figcaption id=\"caption-attachment-3096\" class=\"wp-caption-text\">Ch\u1ec9 s\u1ed1 ROI l\u00e0 g\u00ec? Nh\u1eefng \u01b0u \u0111i\u1ec3m v\u00e0 h\u1ea1n ch\u1ebf c\u1ee7a ROI trong kinh doanh<\/figcaption><\/figure>\n<h2 id=\"ftoc-heading-5\" class=\"ftwp-heading\"><span id=\"Nhuoc_diem_cua_chi_so_ROI\"><b>Nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a ch\u1ec9 s\u1ed1 ROI<\/b><\/span><\/h2>\n<p>Kh\u00f4ng th\u1ec3 kh\u00f4ng n\u00f3i ROI mang l\u1ea1i l\u1ee3i \u00edch tuy\u1ec7t v\u1eddi cho doanh nghi\u1ec7p tuy nhi\u00ean n\u00f3 c\u0169ng c\u00f3 m\u1ed9t v\u00e0i h\u1ea1n ch\u1ebf nh\u01b0:<\/p>\n<h3><span id=\"Chi_so_ROI_khong_tinh_den_yeu_to_thoi_gian\"><b>Ch\u1ec9 s\u1ed1 ROI kh\u00f4ng t\u00ednh \u0111\u1ebfn y\u1ebfu t\u1ed1 th\u1eddi gian<\/b><\/span><\/h3>\n<p>M\u1ed9t \u0111i\u1ec3m kh\u00f4ng t\u1ed1t ti\u1ec1m \u1ea9n c\u1ee7a c\u00f4ng th\u1ee9c n\u00e0y l\u00e0 kh\u00f4ng th\u1ec3 xem x\u00e9t th\u1eddi gian. L\u1ea5y hai v\u00ed d\u1ee5 tr\u01b0\u1edbc ti\u00ean \u0111\u01b0\u1ee3c tr\u00edch d\u1eabn \u1edf tr\u00ean: ROI 200% cao h\u01a1n ROI 150%. Nh\u00ecn b\u1ec1 ngo\u00e0i, ROI c\u00e0ng cao c\u00f3 v\u1ebb nh\u01b0 l\u00e0 kho\u1ea3n \u0111\u1ea7u t\u01b0 c\u00f3 k\u1ebft qu\u1ea3 t\u1ed1t h\u01a1n. Nh\u01b0ng, \u0111i\u1ec1u g\u00ec s\u1ebd x\u1ea3y ra n\u1ebfu nh\u01b0 kho\u1ea3n \u0111\u1ea7u t\u01b0 m\u1ea5t 10 n\u0103m \u0111\u1ec3 t\u1ea1o ra 200% ROI? Trong khi kho\u1ea3n \u0111\u1ea7u t\u01b0 th\u1ee9 hai ch\u1ec9 m\u1ea5t m\u1ed9t n\u0103m \u0111\u1ec3 t\u1ea1o n\u00ean ROI 150%? T\u00ednh to\u00e1n ROI theo h\u00e0ng n\u0103m c\u00f3 th\u1ec3 v\u01b0\u1ee3t qua r\u00e0o c\u1ea3n n\u00e0y khi so s\u00e1nh c\u00e1c l\u1ef1a ch\u1ecdn \u0111\u1ea7u t\u01b0.<\/p>\n<h3><span id=\"ROI_khong_dieu_chinh_theo_rui_ro\"><b>ROI kh\u00f4ng \u0111i\u1ec1u ch\u1ec9nh theo r\u1ee7i ro<\/b><\/span><\/h3>\n<p>C\u00e1c r\u1ee7i ro ti\u1ec1m \u1ea9n trong \u0111\u1ea7u t\u01b0 l\u00fac n\u00e0o c\u0169ng c\u00f3, d\u00e2n \u0111\u1ea7u t\u01b0 th\u01b0\u1eddng hi\u1ec3u r\u1eb1ng l\u1ee3i t\u1ee9c \u0111\u1ea7u t\u01b0 c\u00f3 m\u1ed1i quan h\u1ec7 tr\u1ef1c ti\u1ebfp v\u1edbi nguy c\u01a1. L\u1ee3i nh\u1eadn ti\u1ec1m n\u0103ng c\u00e0ng cao th\u00ec r\u1ee7i ro c\u00e0ng l\u1edbn. Trong th\u1ef1c t\u1ebf c\u00e1c c\u1ed5 phi\u1ebfu v\u1ed1n h\u00f3a nh\u1ecf th\u01b0\u1eddng c\u00f3 l\u1ee3i nhu\u1eadn cao h\u01a1n c\u00e1c c\u1ed5 phi\u1ebfu v\u1ed1n h\u00f3a l\u1edbn (nh\u01b0ng \u0111i k\u00e8m v\u1edbi nguy c\u01a1 l\u1edbn h\u01a1n \u0111\u00e1ng k\u1ec3).<\/p>\n<p>V\u00ed d\u1ee5 tr\u01b0\u1eddng h\u1ee3p m\u1ed9t ng\u01b0\u1eddi \u0111\u1ea7u t\u01b0 \u0111ang nh\u1eafm k\u1ebft qu\u1ea3 tr\u01b0\u1edbc m\u1eaft l\u1ee3i nhu\u1eadn danh m\u1ee5c \u0111\u1ea7u t\u01b0 l\u00e0 12%, s\u1ebd ph\u1ea3i ch\u1ea5p nh\u1eadn c\u1ea5p \u0111\u1ed9 r\u1ee7i ro cao h\u01a1n \u0111\u00e1ng k\u1ec3 \u0111\u1ed1i v\u1edbi m\u1ed9t ng\u01b0\u1eddi \u0111\u1ea7u t\u01b0 c\u00f3 k\u1ebft qu\u1ea3 tr\u01b0\u1edbc m\u1eaft l\u00e0 l\u1ee3i nhu\u1eadn ch\u1ec9 4%.<\/p>\n<p>V\u00ec v\u1eady tr\u01b0\u1edbc v\u00e0 trong \u0111\u1ea7u t\u01b0 ngo\u00e0i ch\u1ec9 s\u1ed1 ROI th\u00ec nh\u1eadn x\u00e9t r\u1ee7i ro c\u0169ng l\u00e0 \u0111i\u1ec1u c\u1ef1c k\u00ec quan tr\u1ecdng. V\u00ec k\u1ebft qu\u1ea3 cu\u1ed1i c\u00f9ng c\u1ee7a quy\u1ebft \u0111\u1ecbnh \u0111\u1ea7u t\u01b0 c\u00f3 kh\u1ea3 n\u0103ng r\u1ea5t kh\u00e1c \u0111\u1ed1i v\u1edbi k\u1ebft qu\u1ea3 d\u1ef1 ki\u1ebfn.<\/p>\n<figure id=\"attachment_3100\" aria-describedby=\"caption-attachment-3100\" style=\"width: 692px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/iStock_000073271969_Large_blog.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-3100\" src=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/iStock_000073271969_Large_blog-650x387.jpg\" alt=\"Nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a ch\u1ec9 s\u1ed1 ROI\" width=\"692\" height=\"412\" srcset=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/iStock_000073271969_Large_blog-650x387.jpg 650w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/iStock_000073271969_Large_blog-1024x610.jpg 1024w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/iStock_000073271969_Large_blog-768x457.jpg 768w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/iStock_000073271969_Large_blog-300x180.jpg 300w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/iStock_000073271969_Large_blog-380x226.jpg 380w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/iStock_000073271969_Large_blog-800x476.jpg 800w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/iStock_000073271969_Large_blog-1160x691.jpg 1160w, https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/iStock_000073271969_Large_blog.jpg 1500w\" sizes=\"(max-width: 692px) 100vw, 692px\" \/><\/a><figcaption id=\"caption-attachment-3100\" class=\"wp-caption-text\">Nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a ch\u1ec9 s\u1ed1 ROI<\/figcaption><\/figure>\n<h3><span id=\"So_lieu_ROI_co_the_bi_phong_dai\"><b>S\u1ed1 li\u1ec7u ROI c\u00f3 th\u1ec3 b\u1ecb ph\u00f3ng \u0111\u1ea1i<\/b><\/span><\/h3>\n<p>B\u1ea1n ph\u1ea3i t\u00ednh t\u1ea5t c\u1ea3 c\u00e1c chi ph\u00ed d\u1ef1 ki\u1ebfn c\u00f3 th\u1ec3 x\u1ea3y ra ho\u1eb7c \u0111\u00e3 chi tr\u1ea3 \u0111\u1ec3 s\u1ed1 li\u1ec7u ROI\u00a0 kh\u00f4ng b\u1ecb ph\u00f3ng \u0111\u1ea1i qu\u00e1 m\u1ee9c. Vi\u1ec7c n\u00e0y c\u00f3 th\u1ec3 t\u1ea1o ra do c\u1ed1 \u00fd ho\u1eb7c v\u00f4 t\u00ecnh. V\u00ed d\u1ee5, khi nh\u1eadn x\u00e9t ROI tr\u00ean m\u1ed9t b\u1ea5t \u0111\u1ed9ng s\u1ea3n t\u1ea5t c\u1ea3 c\u00e1c chi ph\u00ed li\u00ean quan c\u1ea7n \u0111\u01b0\u1ee3c coi x\u00e9t. Ch\u00fang bao g\u1ed3m l\u00e3i su\u1ea5t th\u1ebf ch\u1ea5p, b\u1ea3o hi\u1ec3m, thu\u1ebf t\u00e0i s\u1ea3n v\u00e0 to\u00e0n b\u1ed9 c\u00e1c chi ph\u00ed b\u1ea3o tr\u00ec. C\u00e1c chi ph\u00ed ph\u00ed n\u00e0y c\u00f3 th\u1ec3 tr\u1eeb \u0111i m\u1ed9t kho\u1ea3n l\u1edbn t\u1eeb ROI d\u1ef1 ki\u1ebfn. Tuy nhi\u00ean kh\u00f4ng g\u1ed3m c\u00f3 t\u1ea5t c\u1ea3 trong t\u00ednh to\u00e1n, con s\u1ed1 ROI c\u00f3 kh\u1ea3 n\u0103ng b\u1ecb ph\u00f3ng \u0111\u1ea1i qu\u00e1 m\u1ee9c.<\/p>\n<h2 id=\"ftoc-heading-6\" class=\"ftwp-heading\"><span id=\"Ket_luan\"><b>K\u1ebft lu\u1eadn<\/b><\/span><\/h2>\n<p>ROI l\u00e0 m\u1ed9t th\u01b0\u1edbc \u0111o d\u1ec5 d\u00e0ng v\u00e0 tr\u1ef1c quan v\u1ec1 n\u0103ng l\u1ef1c sinh l\u1eddi c\u1ee7a m\u1ed9t kho\u1ea3n \u0111\u1ea7u t\u01b0. C\u00f3 m\u1ed9t s\u1ed1 h\u1ea1n ch\u1ebf so v\u1edbi s\u1ed1 li\u1ec7u n\u00e0y. ROI v\u1eabn l\u00e0 ch\u1ec9 s\u1ed1 \u0111\u01b0\u1ee3c c\u00e1c nh\u00e0 \u0111o \u0111\u1ea1c kinh doanh s\u1eed d\u1ee5ng \u0111\u1ec3 nh\u1eadn x\u00e9t v\u00e0 x\u1ebfp h\u1ea1ng c\u00e1c l\u1ef1a ch\u1ecdn thay th\u1ebf \u0111\u1ea7u t\u01b0.<\/p>\n<p>B\u00e0i vi\u1ebft tr\u00ean \u0111\u00e3 gi\u1edbi thi\u1ec7u\u00a0<strong>ch\u1ec9 s\u1ed1 ROI<\/strong> l\u00e0 g\u00ec c\u0169ng nh\u01b0 nh\u1eefng \u01b0u \u0111i\u1ec3m v\u00e0 h\u1ea1n ch\u1ebf c\u1ee7a ROI trong kinh doanh. T\u00f4i hy v\u1ecdng th\u00f4ng tin cung c\u1ea5p s\u1ebd h\u1eefu \u00edch cho b\u1ea1n!<\/p>\n\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-center kksr-valign-bottom\"\n    data-payload='{&quot;align&quot;:&quot;center&quot;,&quot;id&quot;:&quot;3058&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;bottom&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;7&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;4.4&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;5&quot;,&quot;greet&quot;:&quot;\\u0110\\u00e1nh gi\\u00e1 b\\u00e0i vi\\u1ebft post&quot;,&quot;legend&quot;:&quot;4.4\\\/5 - (7 votes)&quot;,&quot;size&quot;:&quot;24&quot;,&quot;title&quot;:&quot;Ch\\u1ec9 s\\u1ed1 ROI l\\u00e0 g\\u00ec? Nh\\u1eefng \\u01b0u \\u0111i\\u1ec3m v\\u00e0 h\\u1ea1n ch\\u1ebf c\\u1ee7a ROI trong kinh doanh&quot;,&quot;width&quot;:&quot;125.1&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 125.1px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 19.2px;\">\n            4.4\/5 - (7 votes)    <\/div>\n    <\/div>\n","protected":false},"excerpt":{"rendered":"<p>ROI hay c\u00f2n \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 l\u1ee3i t\u1ee9c \u0111\u1ea7u t\u01b0 \u0111\u00e2y l\u00e0 th\u00f4ng s\u1ed1 hi\u1ec7u su\u1ea5t \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh l\u1ee3i nhu\u1eadn ti\u00eau th\u1ee5 c\u1ee7a doanh nghi\u1ec7p v\u1eady nh\u1eefng \u01b0u \u0111i\u1ec3m v\u00e0 h\u1ea1n ch\u1ebf c\u1ee7a ROI trong kinh doanh ra sao? D\u1ef1 \u00e1n th\u00e0nh c\u00f4ng v\u00e0 c\u00e1c quy\u1ebft \u0111\u1ecbnh b\u00e1n h\u00e0ng trong t\u01b0\u01a1ng lai \u0111\u1ec1u \u0111\u01b0\u1ee3c [&hellip;]<\/p>\n","protected":false},"author":44,"featured_media":3098,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_daextam_enable_autolinks":"","footnotes":""},"categories":[271],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.12 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ch\u1ec9 s\u1ed1 ROI l\u00e0 g\u00ec? Nh\u1eefng \u01b0u \u0111i\u1ec3m v\u00e0 h\u1ea1n ch\u1ebf c\u1ee7a ROI trong kinh doanh | Man Pham Blog<\/title>\n<meta name=\"description\" content=\"ROI hay c\u00f2n \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 l\u1ee3i t\u1ee9c \u0111\u1ea7u t\u01b0 \u0111\u00e2y l\u00e0 th\u00f4ng s\u1ed1 hi\u1ec7u su\u1ea5t \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh l\u1ee3i nhu\u1eadn ti\u00eau th\u1ee5 c\u1ee7a doanh nghi\u1ec7p v\u1eady nh\u1eefng \u01b0u \u0111i\u1ec3m v\u00e0 h\u1ea1n ch\u1ebf c\u1ee7a ROI trong kinh doanh ra sao? D\u1ef1 \u00e1n th\u00e0nh c\u00f4ng v\u00e0 c\u00e1c quy\u1ebft \u0111\u1ecbnh b\u00e1n h\u00e0ng trong t\u01b0\u01a1ng lai \u0111\u1ec1u \u0111\u01b0\u1ee3c ROI \u0111o l\u01b0\u1eddng. C\u00e1c doanh nghi\u1ec7p r\u1ea5t quan t\u00e2m \u0111\u1ebfn l\u1ee3i t\u1ee9c \u0111\u1ea7u t\u01b0 v\u00ec \u0111\u00e2y quy\u1ebft \u0111\u1ecbnh doanh thu c\u1ee7a h\u1ecd n\u00ean kh\u00f4ng ai d\u00e1m l\u01a1 l\u00e0.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.manpham.com\/chi-so-roi-trong-kinh-doanh.html\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ch\u1ec9 s\u1ed1 ROI l\u00e0 g\u00ec? Nh\u1eefng \u01b0u \u0111i\u1ec3m v\u00e0 h\u1ea1n ch\u1ebf c\u1ee7a ROI trong kinh doanh | Man Pham Blog\" \/>\n<meta property=\"og:description\" content=\"ROI hay c\u00f2n \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 l\u1ee3i t\u1ee9c \u0111\u1ea7u t\u01b0 \u0111\u00e2y l\u00e0 th\u00f4ng s\u1ed1 hi\u1ec7u su\u1ea5t \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh l\u1ee3i nhu\u1eadn ti\u00eau th\u1ee5 c\u1ee7a doanh nghi\u1ec7p v\u1eady nh\u1eefng \u01b0u \u0111i\u1ec3m v\u00e0 h\u1ea1n ch\u1ebf c\u1ee7a ROI trong kinh doanh ra sao? D\u1ef1 \u00e1n th\u00e0nh c\u00f4ng v\u00e0 c\u00e1c quy\u1ebft \u0111\u1ecbnh b\u00e1n h\u00e0ng trong t\u01b0\u01a1ng lai \u0111\u1ec1u \u0111\u01b0\u1ee3c ROI \u0111o l\u01b0\u1eddng. C\u00e1c doanh nghi\u1ec7p r\u1ea5t quan t\u00e2m \u0111\u1ebfn l\u1ee3i t\u1ee9c \u0111\u1ea7u t\u01b0 v\u00ec \u0111\u00e2y quy\u1ebft \u0111\u1ecbnh doanh thu c\u1ee7a h\u1ecd n\u00ean kh\u00f4ng ai d\u00e1m l\u01a1 l\u00e0.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.manpham.com\/chi-so-roi-trong-kinh-doanh.html\" \/>\n<meta property=\"og:site_name\" content=\"Man Pham Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/sean.pham.397\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-02-17T14:57:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.manpham.com\/wp-content\/uploads\/2022\/02\/roi-la-gi.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"672\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Thu H\u00e0\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Thu H\u00e0\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"10 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.manpham.com\/chi-so-roi-trong-kinh-doanh.html#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.manpham.com\/chi-so-roi-trong-kinh-doanh.html\"},\"author\":{\"name\":\"Thu H\u00e0\",\"@id\":\"https:\/\/www.manpham.com\/#\/schema\/person\/86395a802f3e8d52ec75ede043a48dad\"},\"headline\":\"Ch\u1ec9 s\u1ed1 ROI l\u00e0 g\u00ec? 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