{"id":3374,"date":"2022-02-24T22:37:32","date_gmt":"2022-02-24T15:37:32","guid":{"rendered":"https:\/\/www.manpham.com\/?p=3374"},"modified":"2022-02-24T22:37:32","modified_gmt":"2022-02-24T15:37:32","slug":"nguyen-tac-hoat-dong-marketing-doi-voi-thuong-mai-dien-tu","status":"publish","type":"post","link":"https:\/\/www.manpham.com\/nguyen-tac-hoat-dong-marketing-doi-voi-thuong-mai-dien-tu.html","title":{"rendered":"Nguy\u00ean t\u1eafc ho\u1ea1t \u0111\u1ed9ng marketing \u0111\u1ed1i v\u1edbi Th\u01b0\u01a1ng M\u1ea1i \u0110i\u1ec7n T\u1eed"},"content":{"rendered":"
Th\u1ecb tr\u01b0\u1eddng Th\u01b0\u01a1ng M\u1ea1i \u0110i\u1ec7n T\u1eed ng\u00e0y m\u1ed9t ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd, \u0111\u1ed1i v\u1edbi nhi\u1ec1u ng\u01b0\u1eddi \u0111\u00e2y l\u00e0 m\u1ea3nh \u0111\u1ea5t m\u00e0u m\u1ee1 \u0111\u1ec3 kinh doanh v\u1eady \u0111\u1ec3 c\u1ea1nh tranh v\u00e0 kinh doanh hi\u1ec7u qu\u1ea3 b\u1ea1n c\u1ea7n nguy\u00ean t\u1eafc ho\u1ea1t \u0111\u1ed9ng marketing. L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng \u1edf gian h\u00e0ng c\u1ee7a b\u1ea1n th\u1eadt l\u00e2u lu\u00f4n l\u00e0 n\u1ed7i lo c\u1ee7a nhi\u1ec1u nh\u00e0 kinh doanh \u0111\u00e2y ch\u00ednh l\u00e0 m\u1ea5u ch\u1ed1t \u0111\u1ec3 b\u00e1n \u0111\u01b0\u1ee3c h\u00e0ng. V\u1eady c\u00e1c nguy\u00ean t\u1eafc v\u1ec1 Marketing sau \u0111\u00e2y s\u1ebd gi\u00fap \u0111\u1ee1 b\u1ea1n nh\u00e9:\u00a0<\/strong><\/p>\n N\u1ed9i dung bài vi\u1ebft<\/p> Kinh doanh c\u00f3 l\u1ee3i l\u00e0 khi c\u00f3 kh\u00e1ch h\u00e0ng, v\u1eady mu\u1ed1n c\u00f3 kh\u00e1ch mua h\u00e0ng th\u00ec \u00edt nh\u1ea5t c\u0169ng n\u00ean c\u00f3 kh\u00e1ch v\u00e3ng lai \u0111\u1ebfn xem, v\u1eady l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 kh\u00e1ch th\u01b0\u1eddng xuy\u00ean \u0111\u1ebfn xem h\u00e0ng tr\u00ean website c\u1ee7a b\u1ea1n. \u0110\u00f3 gi\u1ed1ng nh\u01b0 x\u00e2y d\u1ef1ng m\u1ed9t c\u1eeda h\u00e0ng tr\u00ean m\u1ed9t ng\u00f5 c\u1ee5t. B\u1ea1n ph\u1ea3i c\u00f3 m\u1ed9t l\u00fd do g\u00ec \u0111\u00f3 \u0111\u1ec3 kh\u00e1ch gh\u00e9 th\u0103m \u0111\u1ebfn ch\u1ee9. M\u1ed9t website \u0111\u1eb9p li\u1ec7u c\u00f3 \u0111\u1ee7? R\u1ea5t nhi\u1ec1u ng\u01b0\u1eddi khi th\u00e0nh l\u1eadp website c\u1ee9 ngh\u0129 r\u1eb1ng ch\u1ec9 c\u1ea7n t\u1ea1o ra \u1eaft h\u1eb3n s\u1ebd c\u00f3 ng\u01b0\u1eddi xem. Sai l\u1ea7m nh\u00e9 nh\u1ea5t l\u00e0 kinh doanh tr\u00ean m\u1ea1ng v\u00ec bi\u1ebft bao nhi\u00eau website t\u1ea1i sao h\u1ecd l\u1ea1i xem c\u1ee7a b\u1ea1n d\u01b0\u1edbi m\u1ed9t s\u1ee9c c\u1ea1nh tranh qu\u00e1 l\u1edbn nh\u01b0 v\u1eady.\u00a0<\/p>\n Microsoft Frontpage h\u1ee9a v\u1edbi ng\u01b0\u1eddi ta r\u1eb1ng \u201cb\u1ea1n s\u1ebd c\u00f3 m\u1ed9t website tr\u00f4ng h\u1ebft s\u1ee9c chuy\u00ean nghi\u1ec7p\u201d nh\u01b0ng \u0111\u1ea5y l\u00e0 l\u1eddi h\u1ee9a v\u1edbi r\u1ea5t nhi\u1ec1u ng\u01b0\u1eddi kh\u00f4ng ph\u1ea3i d\u00e0nh ri\u00eang cho b\u1ea1n. Marketing th\u1eadt s\u1ef1 \u0111\u00f3ng m\u1ed9t vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c website c\u1ee7a b\u1ea1n c\u00f3 ng\u01b0\u1eddi \u0111\u1ebfn xem hay kh\u00f4ng. \u0110\u1ec3 tr\u1ea3 l\u1eddi cho c\u00e2u h\u1ecfi l\u00fac n\u00e3y th\u00ec website \u0111\u1eb9p ch\u1ec9 th\u00e0nh c\u00f4ng \u0111\u01b0\u1ee3c m\u1ed9t n\u1eeda, n\u1eeda c\u00f2n l\u1ea1i nh\u1edd v\u00e0o marketing \u0111\u1ec3 nhi\u1ec1u ng\u01b0\u1eddi bi\u1ebft \u0111\u1ebfn. \u0110\u00f3 c\u0169ng l\u00e0 l\u00fd do v\u00ec sao h\u1ea7u h\u1ebft nh\u1eefng ng\u01b0\u1eddi th\u1ee3 th\u1ee7 c\u00f4ng kh\u00e9o l\u00e9o nh\u1ea5t, m\u1ed9t m\u00ecnh \u0111\u1ec1u kh\u00f4ng th\u1ec3 tr\u1edf th\u00e0nh tri\u1ec7u ph\u00fa. H\u1ecd t\u1ea1o ra nh\u1eefng s\u1ea3n ph\u1ea9m tuy\u1ec7t v\u1eddi nh\u1ea5t nh\u01b0ng l\u1ea1i kh\u00f4ng th\u1ec3 marketing s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh. V\u1eady th\u00ec tr\u01b0\u1edbc khi x\u00e2y d\u1ef1ng website cho doanh nghi\u1ec7p, b\u1ea1n \u0111\u1eb7t c\u00e2u h\u1ecfi tr\u01b0\u1edbc l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 kh\u00e1ch h\u00e0ng truy c\u1eadp v\u00e0o website th\u01b0\u1eddng xuy\u00ean. M\u1ed9t c\u00e1ch th\u00f4ng th\u01b0\u1eddng, k\u1ebf ho\u1ea1ch marketing c\u1ee7a b\u1ea1n nh\u01b0 sau:<\/p>\n \u2013 Qu\u1ea3ng b\u00e1 hai th\u00e1ng qua banner \u0111\u1ec3 t\u0103ng nh\u1eadn th\u1ee9c ng\u01b0\u1eddi d\u00f9ng v\u1ec1 t\u00ean tu\u1ed5i.<\/p>\n \u2013 \u0110\u0103ng k\u00fd l\u00ean c\u00e1c search engine.<\/p>\n \u2013 \u0110\u0103ng k\u00fd li\u00ean k\u1ebft v\u00e0o c\u00e1c danh b\u1ea1.<\/p>\n \u2013 Thi\u1ebft l\u1eadp c\u00e1c b\u1ea3n tin \u0111\u1ecbnh k\u1ef3 nh\u1eb1m thi\u1ebft l\u1eadp quan h\u1ec7 th\u01b0\u1eddng xuy\u00ean v\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\nNguy\u00ean t\u1eafc ng\u00f5 c\u1ee5t<\/b><\/span><\/h2>\n