{"id":3438,"date":"2022-02-26T12:03:46","date_gmt":"2022-02-26T05:03:46","guid":{"rendered":"https:\/\/www.manpham.com\/?p=3438"},"modified":"2022-02-26T12:03:46","modified_gmt":"2022-02-26T05:03:46","slug":"nhung-bai-hoc-kinh-doanh-dat-gia-nganh-fb","status":"publish","type":"post","link":"https:\/\/www.manpham.com\/nhung-bai-hoc-kinh-doanh-dat-gia-nganh-fb.html","title":{"rendered":"Nh\u1eefng b\u00e0i h\u1ecdc kinh doanh \u0111\u1eaft gi\u00e1 ng\u00e0nh F&B"},"content":{"rendered":"
Ng\u00e0nh F&B (Food and Beverage \u2013 Kinh doanh nh\u00e0 h\u00e0ng v\u00e0 \u0111\u1ed3 u\u1ed1ng) \u0111ang r\u1ea5t ph\u00e1t tri\u1ec3n d\u1eabn ch\u1ee9ng b\u1eb1ng vi\u1ec7c nh\u00e0 h\u00e0ng qu\u00e1n \u0103n qu\u00e1n cafe m\u1ecdc l\u00ean r\u1ea5t nhi\u1ec1u. Nh\u01b0ng kh\u00f4ng ph\u1ea3i ai kinh doanh c\u0169ng th\u00e0nh c\u00f4ng v\u00ec c\u1ea1nh tranh th\u1ecb tr\u01b0\u1eddng n\u00e0y r\u1ea5t kh\u1ed1c li\u1ec7t. B\u1eb1ng m\u1ecdi c\u00e1ch ph\u1ea3i khi\u1ebfn kh\u00e1ch h\u00e0ng t\u00ecm \u0111\u1ebfn v\u00e0 nh\u1edb m\u00ecnh tr\u01b0\u1edbc khi h\u1ebft v\u1ed1n ph\u1ea3i \u0111\u00f3ng c\u1eeda. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 3 b\u00e0i h\u1ecdc \u0111\u1eaft gi\u00e1 cho nh\u1eefng ai \u0111ang c\u00f3 \u00fd \u0111\u1ecbnh khinh doanh ng\u00e0nh F&B<\/p>\n
N\u1ed9i dung bài vi\u1ebft<\/p>
F&B l\u00e0 t\u1eeb vi\u1ebft t\u1eaft c\u1ee7a thu\u1eadt ng\u1eef Food & Beverage, bao h\u00e0m c\u00e1c h\u00ecnh th\u1ee9c nh\u00e0 h\u00e0ng, qu\u00e1n cafe v\u00e0 c\u00e1c bar v\u00e0 pub. Ng\u00e0nh F&B hi\u1ec7n nay \u0111ang t\u0103ng tr\u01b0\u1edfng v\u1edbi t\u1ed1c \u0111\u1ed9 ch\u00f3ng m\u1eb7t b\u1edfi nhu c\u1ea7u c\u1ee7a th\u1ecb tr\u01b0\u1eddng v\u1ec1 \u0103n u\u1ed1ng v\u00e0 h\u01b0\u1edfng th\u1ee5 l\u00e0 r\u1ea5t l\u1edbn.<\/p>\n
V\u00e0 ch\u00fang ta c\u00f3 th\u1ec3 ch\u1ee9ng ki\u1ebfn s\u1ef1 \u0111a d\u1ea1ng phong ph\u00fa v\u00f4 c\u00f9ng trong ng\u00e0nh n\u00e0y v\u1edbi s\u1ef1 xu\u1ea5t hi\u1ec7n c\u1ee7a nhi\u1ec1u n\u1ec1n v\u0103n h\u00f3a kh\u00e1c nhau. C\u00e1c nh\u00e0 h\u00e0ng buffet H\u00e0n Qu\u1ed1c, qu\u00e1n l\u1ea9u th\u00e1i, qu\u00e1n tr\u00e0 s\u1eefa \u0110\u00e0i Loan, qu\u00e1n cafe nh\u01b0\u1ee3ng quy\u1ec1n\u2026.<\/p>\n
T\u1ea5t c\u1ea3 \u0111\u1ec1u t\u1ea1o n\u00ean nh\u1eefng c\u01a1n s\u1ed1t trong kinh doanh ngay t\u1eeb th\u1eddi \u0111i\u1ec3m \u0111\u1ea7u ti\u00ean b\u01b0\u1edbc ch\u00e2n v\u00e0o ng\u00e0nh.<\/p>\n
S\u1ebd th\u1eadt tuy\u1ec7t n\u1ebfu c\u1eeda h\u00e0ng c\u1ee7a b\u1ea1n ph\u00e1t tri\u1ec3n l\u00ean th\u00e0nh chu\u1ed7i, l\u00fac n\u00e0y \u0111\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u s\u1ebd \u0111\u01b0\u1ee3c nh\u00e2n r\u1ed9ng v\u00e0 k\u00e9o theo nhi\u1ec1u kh\u00e1ch h\u00e0ng v\u00e0 doanh thu h\u01a1n. Tuy nhi\u00ean kh\u00f4ng ph\u1ea3i th\u01b0\u01a1ng hi\u1ec7u n\u00e0o c\u0169ng ph\u00e1t tri\u1ec3n l\u00ean th\u00e0nh chu\u1ed7i \u0111\u01b0\u1ee3c. C\u00f3 r\u1ea5t nhi\u1ec1u c\u1eeda h\u00e0ng khi \u0111\u1ed9c l\u1eadp r\u1ea5t th\u00e0nh c\u00f4ng nh\u01b0ng khi m\u1edf r\u1ed9ng quy m\u00f4 th\u00ec l\u1ea1i g\u1eb7p nhi\u1ec1u v\u1ea5n \u0111\u1ec1 d\u1eabn \u0111\u1ebfn th\u1ea5t b\u1ea1i. M\u1ed9t v\u00e0i th\u01b0\u01a1ng hi\u1ec7u l\u1ea1i r\u1ea5t th\u00e0nh c\u00f4ng khi ph\u00e1t tri\u1ec3n th\u00e0nh h\u1ec7 th\u1ed1ng chu\u1ed7i nh\u01b0 Highlands Coffee, Starbucks… V\u1eady c\u00e2u h\u1ecfi \u0111\u1eb7t ra l\u00e0 t\u1ea1i sao?<\/p>\n
C\u00e2u tr\u1ea3 l\u1eddi l\u00e0 c\u00f3 nh\u1eefng m\u00f4 h\u00ecnh m\u00e0 dung l\u01b0\u1ee3ng ph\u00e1t tri\u1ec3n ch\u1ec9 c\u00f3 gi\u1edbi h\u1ea1n, kh\u00f4ng th\u1ec3 nh\u00e2n r\u1ed9ng th\u00e0nh nhi\u1ec1u \u0111i\u1ec3m. V\u1edbi m\u1ed9t s\u1ed1 m\u00f4 h\u00ecnh ph\u00e1t tri\u1ec3n theo tr\u00e0o l\u01b0u (trend), ban \u0111\u1ea7u c\u00f3 th\u1ec3 ch\u1ea1y nhanh nh\u01b0ng sau tr\u00e0o l\u01b0u \u0111\u00e3 h\u1ebft, ch\u00fang ta n\u00ean xoay chuy\u1ec3n m\u00f4 h\u00ecnh m\u1edbi.<\/p>\n
Cho d\u00f9 c\u1eeda h\u00e0ng \u0111\u1ea7u ti\u00ean c\u1ee7a b\u1ea1n l\u00e0m \u0103n r\u1ea5t thu\u1eadn l\u1ee3i v\u00e0 r\u1ea5t \u0111\u00f4ng kh\u00e1ch th\u1ebf nh\u01b0ng tr\u01b0\u1edbc khi v\u1ed9i v\u00e0ng t\u1eadn d\u1ee5ng th\u1eddi c\u01a1 \u0111\u1ec3 m\u1edf th\u00eam nh\u1eefng c\u1eeda h\u00e0ng m\u1edbi, b\u1ea1n c\u1ea7n ph\u1ea3i theo s\u00e1t th\u1ecb tr\u01b0\u1eddng.<\/p>\n
B\u1ea1n c\u1ea7n xem x\u00e9t kh\u00e1ch h\u00e0ng c\u00f3 nhu c\u1ea7u c\u1ea5p thi\u1ebft kh\u00f4ng, \u1edf khu v\u1ef1c \u0111\u00f3 li\u1ec7u \u0111\u00e3 c\u00f3 qu\u00e1 nhi\u1ec1u \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh hay s\u1ea3n ph\u1ea9m thay th\u1ebf cho m\u1eb7t h\u00e0ng m\u00e0 b\u1ea1n \u0111ang kinh doanh hi\u1ec7n \u0111ang ra sao\u2026<\/p>\n