{"id":522,"date":"2014-02-26T12:27:12","date_gmt":"2014-02-26T05:27:12","guid":{"rendered":"https:\/\/www.manpham.com\/?p=522"},"modified":"2014-03-31T13:50:09","modified_gmt":"2014-03-31T06:50:09","slug":"seo-co-ban-nhung-thuat-ngu-can-biet-trong-seo","status":"publish","type":"post","link":"https:\/\/www.manpham.com\/seo-co-ban-nhung-thuat-ngu-can-biet-trong-seo.html","title":{"rendered":"SEO c\u01a1 b\u1ea3n – Nh\u1eefng thu\u1eadt ng\u1eef c\u1ea7n bi\u1ebft trong SEO"},"content":{"rendered":"
Trong seo, c\u00f3 th\u1ec3 b\u1ea1n th\u01b0\u1eddng nghe th\u1ea5y nh\u1eefng thu\u1eadt ng\u1eef nh\u01b0 Link Dofollow, Nofollow, link sidewide, pagerank, v.v… V\u1eady c\u00f3 bao gi\u1edd b\u1ea1n t\u1ef1 th\u1eafc m\u1eafc \u0111\u00e2y l\u00e0 g\u00ec. V\u1edbi b\u00e0i vi\u1ebft n\u00e0y, hy v\u1ecdng m\u00ecnh s\u1ebd t\u1ed5ng h\u1ee3p \u0111\u1ea7y \u0111\u1ee7 nh\u1eefng th\u00f4ng tin m\u00e0 b\u1ea1n c\u1ea7n \u0111\u1ec3 c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n gi\u1ea3i \u0111\u00e1p nh\u1eefng th\u1eafc m\u1eafc v\u1ec1 c\u00e1c thu\u1eadt ng\u1eef n\u00e0y. C\u00f3 th\u1ec3 n\u00f3 kh\u00f4ng m\u1edbi v\u1edbi m\u1ed9t s\u1ed1 b\u1ea1n, nh\u01b0ng \u0111\u1ed1i v\u1edbi c\u00e1c b\u1ea1n m\u1edbi b\u01b0\u1edbc v\u00e0o l\u0129nh v\u1ef1c SEO th\u00ec ch\u1eafc ch\u1eafn \u0111\u00e2y l\u00e0 1 b\u00e0i vi\u1ebft kh\u00e1 t\u1ed1t \u0111\u1ea5y<\/strong><\/p>\n <\/a><\/p>\n N\u1ed9i dung bài vi\u1ebft<\/p> –\u00a0Backlink v\u00e0 c\u00e1c lo\u1ea1i backlink m\u00ecnh \u0111\u00e3 chia s\u1ebb trong b\u00e0i tr\u01b0\u1edbc<\/a>, trong backlink \u0111\u01b0\u1ee3c chia th\u00e0nh 2 lo\u1ea1i \u0111\u00f3 l\u00e0 Link dofollow v\u00e0 nofollow. v\u1eady dofollow l\u00e0 g\u00ec, \u0111\u00f3 ch\u00ednh l\u00e0 link v\u1edbi d\u1ea1ng <a href=”www.domain.com” rel=”dofollow”<\/strong>>T\u1eeb kh\u00f3a<\/a>. Link n\u00e0y cho ph\u00e9p robot Google \u0111i\u1ec1u h\u01b0\u1edbng t\u1edbi website b\u1ea1n khi n\u00f3 \u0111i ngang qua link n\u00e0y.<\/p>\n Link n\u00e0y r\u1ea5t c\u00f3 gi\u00e1 tr\u1ecb trong SEO. Khi b\u1ea1n \u0111i trao \u0111\u1ed5i link v\u1edbi m\u1ed9t website kh\u00e1c, b\u1ea1n n\u00ean ki\u1ec3m tra k\u1ef9 tr\u01b0\u1edbc khi \u0111\u1eb7t link, n\u1ebfu kh\u00f4ng link c\u1ee7a b\u1ea1n s\u1ebd thi\u1ebfu \u00fd ngh\u0129a n\u1ebfu kh\u00f4ng \u0111\u01b0\u1ee3c g\u00e1n thu\u1ed9c t\u00ednh dofollow nh\u00e9<\/p>\n <\/a><\/p>\n – \u0110\u00e2y c\u0169ng l\u00e0 m\u1ed9t d\u1ea1ng backlink \u0111\u01b0\u1ee3c tr\u1ecf t\u1eeb site kh\u00e1c v\u1ec1 site c\u1ee7a b\u1ea1n v\u1edbi d\u1ea1ng\u00a0<a href=”www.domain.com”\u00a0rel=”nofollow”<\/strong>>T\u1eeb kh\u00f3a<\/a>. Link n\u00e0y kh\u00f4ng cho ph\u00e9p robot google ch\u1ea1y \u0111\u1ebfn site b\u1ea1n. Th\u1eadt ra, Google ch\u01b0a bao gi\u1edd l\u00ean ti\u1ebfng ph\u1ee7 nh\u1eadn t\u1ea7m quan tr\u1ecdng c\u1ee7a link Nofollow trong SEO, \u0111\u00f3 ch\u1ec9 xu\u1ea5t ph\u00e1t t\u1eeb kinh nghi\u1ec7m SEO c\u1ee7a nh\u1eefng ng\u01b0\u1eddi \u0111i tr\u01b0\u1edbc. V\u00ec th\u1ebf, n\u1ebfu b\u1ea1n \u0111ang SEO 1 website, b\u1ea1n c\u00f3 th\u1ec3 chia s\u1ebb vi\u1ec7c \u0111i link t\u1eeb Dofollow t\u1edbi Nofollow cho \u0111\u1ec1u.<\/p>\n – Ch\u1ec9 khi n\u00e0o b\u1ea1n trao \u0111\u1ed5i text link v\u1edbi c\u00e1c website kh\u00e1c th\u00ec b\u1ea1n m\u1edbi ch\u00fa tr\u1ecdng t\u1edbi v\u1ea5n \u0111\u1ec1 link nofollow hay dofollow nh\u00e9.<\/p>\n ==> B\u1ea1n c\u00f3 th\u1ec3 d\u00f9ng Ahref \u0111\u1ec3 ki\u1ebfm tra s\u1ed1 l\u01b0\u1ee3ng backlink Dofollow v\u00e0 Nofollow trong 1 website<\/a><\/strong><\/p>\n – PR c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c v\u00ed nh\u01b0 m\u1ed9t thang \u0111i\u1ec3m x\u1ebfp h\u1ea1ng c\u1ee7a Google d\u00e0nh cho 1 website, PR c\u00f3 10 th\u1ee9 h\u1ea1ng, t\u1eeb 1-10 , v\u1edbi nh\u1eefng website m\u1edbi s\u1ebd l\u00e0 N\/A ho\u1eb7c ch\u01b0a x\u00e1c \u0111\u1ecbnh.<\/p>\n <\/a><\/p>\n – L\u01b0u \u00fd :<\/strong> PR N\/A kh\u00e1c nhau v\u1edbi PR 0 nh\u00e9.<\/p>\n – C\u00e1ch t\u0103ng PR \u0111\u00f3 l\u00e0 h\u00e3y ki\u1ebfm c\u00e0ng nhi\u1ec1u backlink ch\u1ea5t l\u01b0\u1ee3ng c\u00e0ng t\u1ed1t<\/p>\n – Google lu\u00f4n mu\u1ed1n mang t\u1edbi k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm phong ph\u00fa cho ng\u01b0\u1eddi d\u00f9ng, v\u00ec th\u1ebf, nh\u01b0ng n\u1ed9i dung tr\u00f9ng l\u1eadp, l\u1eadp \u0111i l\u1eadp l\u1ea1i tr\u00ean website c\u1ee7a b\u1ea1n s\u1ebd kh\u00f4ng mang l\u1ea1i k\u1ebft qu\u1ea3 t\u1ed1t cho b\u1ea1n. Google s\u1ebd \u0111\u00e1nh tr\u00f9ng n\u1ed9i dung, v\u00e0 nh\u01b0 th\u1ebf s\u1ebd l\u00e0m th\u1ee9 h\u1ea1ng website b\u1ea1n tr\u00ean b\u1ed9 m\u00e1y t\u00ecm ki\u1ebfm b\u1ecb t\u1ee5t nhanh ch\u00f3ng<\/p>\n <\/a><\/p>\n – H\u00e3y c\u1ed1 g\u1eafng vi\u1ebft nh\u1eefng b\u00e0i vi\u1ebft th\u1eadt h\u1eefu \u00edch cho ng\u01b0\u1eddi \u0111\u1ecdc, v\u00e0 nh\u1edb r\u1eb1ng c\u00e0ng l\u1ea1 c\u00e0ng t\u1ed1t<\/p>\n – \u0110\u00e2y l\u00e0 m\u1ed9t file txt d\u00f9ng \u0111\u1ec3 h\u01b0\u1edbng d\u1eabn c\u00e1c Search Engine (b\u1ed9 m\u00e1y t\u00ecm ki\u1ebfm, SE) \u0111i v\u00e0o website c\u1ee7a b\u1ea1n, b\u1ea1n c\u00f3 th\u1ec3 cho ph\u00e9p nh\u1eefng th\u01b0 m\u1ee5c, file n\u00e0o m\u00e0 SE kh\u00f4ng \u0111\u01b0\u1ee3c truy c\u1eadp ho\u1eb7c index. Ho\u1eb7c nh\u1eefng SE n\u00e0o kh\u00f4ng \u0111\u01b0\u1ee3c truy c\u1eadp, v\u00ec hi\u1ec7n t\u1ea1i c\u00f3 r\u1ea5t nhi\u1ec1u SE tr\u00ean th\u1ebf gi\u1edbi nh\u01b0 Google, Yahoo, Bing,v.v…<\/p>\n <\/a><\/p>\n – Khi b\u1ea1n t\u1ea1o 1 website m\u1edbi, n\u1ebfu b\u1ea1n kh\u00f4ng g\u1eedi n\u00f3 l\u00ean Google th\u00ec Google s\u1ebd m\u1ea5t 1 th\u1eddi gian \u0111\u1ec3 t\u00ecm ra b\u1ea1n (kho\u1ea3ng 2-3 ng\u00e0y) nh\u01b0ng khi b\u1ea1n g\u1eedi website t\u1edbi google th\u00f4ng qua li\u00ean k\u1ebft :\u00a0https:\/\/www.google.com\/webmasters\/tools\/submit-url<\/a>. Ho\u1eb7c m\u1ed7i b\u00e0i vi\u1ebft m\u1edbi, b\u1ea1n mu\u1ed1n g\u1eedi l\u00ean nhanh c\u00f3 th\u1ec3 g\u1eedi wa link \u0111\u00f3<\/p>\n – \u0110\u00e2y c\u00f3 th\u1ec3 g\u1ecdi l\u00e0 m\u1ed9t khu v\u1ef1c l\u01b0u tr\u1eef \u0111en c\u1ee7a Google m\u00e0 kh\u00f4ng website n\u00e0o mu\u1ed1n v\u00e0o. B\u1ea1n c\u00f3 th\u1ec3 hi\u1ec3n n\u00f4m na r\u1eb1ng, trong SEO s\u1ebd c\u00f3 nh\u1eefng ng\u01b0\u1eddi seo ch\u00e2n ch\u00ednh (White hat) v\u00e0 seo b\u1ea9n (Black hat), khi b\u1ea1n l\u1ea5n qu\u00e1 s\u00e2u v\u00e0o Black hat, c\u1ed1 g\u1eafng \u0111\u1ea1t nh\u1eefng th\u1ee9 h\u1ea1ng cao b\u1eb1ng c\u00e1ch nhanh nh\u1ea5t, ho\u1eb7c che m\u1eb7t Google b\u1eb1ng c\u00e1ch th\u1ee7 thu\u1eadt kh\u00f4ng ch\u00ednh \u0111\u00e1ng, th\u00ec l\u00fac n\u00e0y Website b\u1ea1n s\u1ebd b\u1ecb \u0111\u01b0a v\u00e0o \u0111\u00e2y v\u00e0 b\u1ecb gi\u1ea3m th\u1ee9 h\u1ea1ng. S\u1eafp t\u1edbi m\u00ecnh s\u1ebd c\u00f3 b\u00e0i vi\u1ebft h\u01b0\u1edbng d\u1eabn b\u1ea1n tho\u00e1t kh\u1ecfi Sanbox.<\/p>\n <\/a><\/p>\n – C\u00e1i n\u00e0y th\u00ec c\u00f2n gh\u00ea g\u1ea5p 100 l\u1ea7n Sandbox, website m\u00e0 d\u00ednh v\u00e0o \u0111\u00e2y th\u00ec 90% b\u1ea1n ph\u1ea3i l\u00e0m l\u1ea1i site m\u1edbi, ho\u1eb7c n\u1ebfu b\u1ea1n c\u1ed1 g\u1eafng, b\u1ea1n v\u1eabn c\u00f3 th\u1ec3 c\u1ee9u site ra \u0111\u01b0\u1ee3c, nh\u01b0ng s\u1ebd r\u1ea5t r\u1ea5t kh\u00f3 \u0111\u1ea5y. Khi nh\u1eefng th\u1ee7 thu\u1eadt SEO b\u1ea5t ch\u00ednh n\u00e2ng t\u1ea7m cao v\u00fat tr\u00ean website b\u1ea1n th\u00ec b\u1ea1n h\u00e3y s\u1eb5n s\u00e0ng \u0111\u1ec3 v\u00e0o \u0111\u00e2y nh\u00e9.<\/p>\n <\/a><\/p>\n – Nh\u1eefng n\u0103m tr\u01b0\u1edbc Bounce rate c\u00f3 th\u1ec3 kh\u00f4ng ph\u1ea3i l\u00e0 ch\u1ec9 s\u1ed1 \u0111\u00e1ng quan t\u00e2m, nh\u01b0ng sau khi c\u00e1c thu\u1eadt to\u00e1n m\u1edbi xu\u1ea5t hi\u1ec7n th\u00ec c\u00f3 th\u1ec3 th\u1ea5y r\u1eb1ng, Google \u0111ang r\u1ea5t ch\u00fa tr\u1ecdng v\u00e0o n\u1ed9i dung c\u1ee7a website, n\u1ed9i dung hay, li\u00ean k\u1ebft gi\u1eefa b\u00e0i c\u0169 v\u1edbi b\u00e0i m\u1edbi t\u1ed1t, \u0111\u00f3 l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 website c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c l\u00ean top Google<\/p>\n1. Link Dofollow l\u00e0 g\u00ec ?<\/span><\/h2>\n
2. Link Nofollow l\u00e0 g\u00ec ?<\/span><\/h2>\n
3. Pagerank (PR) l\u00e0 g\u00ec ?<\/span><\/h2>\n
4.\u00a0Duplicate content<\/span><\/h2>\n
5. Robot.txt d\u00f9ng \u0111\u1ec3 l\u00e0m g\u00ec<\/span><\/h2>\n
6. Google Index<\/span><\/h2>\n
7. Google Sandbox<\/span><\/h2>\n
8. Google penalty<\/span><\/h2>\n
9. Bounce rate – T\u1ef7 l\u1ec7 tho\u00e1t trang<\/span><\/h2>\n